The catch-all phrase for vaping is tobacco Harm Reduction, or THR. It's always struck me that this is a poor choice of words for what we do because it implies that we are still using tobacco (but we are reducing the harm of doing so, somehow).
We are not reducing the harm of tobacco; we are avoiding tobacco altogether! Yes, we are still consuming nicotine, but nicotine is the stimulative element in tobacco (and the addictive one, to be sure), not the life-threatening one. In that regard, nicotine—in the amounts we consume—is more properly equivalent to caffine, and has about the same effect on health.
The phrase "Tobacco Harm Reduction" starts off with two negative words, "tobacco" and "harm" ... by the time you get to the word "reduction", the negative impression is already there and weakens the reduction qualifier.
Instead, why should we not refer to this thing we do as what it is, Tobacco Abstinence ... that has a sound that even the ANTZ will hear favorably, since that is ostensibly what they want to encourage? (Yes, yes, I know ... what they really want is the abolition of nicotine, but they know their case there is much weaker, so they choose to demonize tobacco.) Instead of sheepishly letting the ANTZ characterize us as dirty, filthy tobacco users who are trying to excuse their habit behind the weak-kneed claim of "tobacco harm reduction", let's take the initiative away from them. We can quite correctly say, "Hey. we're on your side! We want nothing to do with tobacco, and we're encouraging people to abstain! And people are doing it in large numbers, and willingly, because we offer them an alternative that smokers actually embrace as a matter of choice."
Perhaps we could take it further, and use TATA—Tobacco Abstinance Through Alternatives. Some great marketing possibilites there ... TA TA, Tobacco. I'm a Vaper!
Just some random thoughts from me ... what are yours?
We are not reducing the harm of tobacco; we are avoiding tobacco altogether! Yes, we are still consuming nicotine, but nicotine is the stimulative element in tobacco (and the addictive one, to be sure), not the life-threatening one. In that regard, nicotine—in the amounts we consume—is more properly equivalent to caffine, and has about the same effect on health.
The phrase "Tobacco Harm Reduction" starts off with two negative words, "tobacco" and "harm" ... by the time you get to the word "reduction", the negative impression is already there and weakens the reduction qualifier.
Instead, why should we not refer to this thing we do as what it is, Tobacco Abstinence ... that has a sound that even the ANTZ will hear favorably, since that is ostensibly what they want to encourage? (Yes, yes, I know ... what they really want is the abolition of nicotine, but they know their case there is much weaker, so they choose to demonize tobacco.) Instead of sheepishly letting the ANTZ characterize us as dirty, filthy tobacco users who are trying to excuse their habit behind the weak-kneed claim of "tobacco harm reduction", let's take the initiative away from them. We can quite correctly say, "Hey. we're on your side! We want nothing to do with tobacco, and we're encouraging people to abstain! And people are doing it in large numbers, and willingly, because we offer them an alternative that smokers actually embrace as a matter of choice."
Perhaps we could take it further, and use TATA—Tobacco Abstinance Through Alternatives. Some great marketing possibilites there ... TA TA, Tobacco. I'm a Vaper!
Just some random thoughts from me ... what are yours?
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