Recently, there has been a re-emergence of hula hooping, generally referred to as either "hoopdance" or simply "
hooping" to distinguish it from the children's playform. The jam band
The String Cheese Incident is widely credited with fostering a renewed interest in hooping. Band members started
throwing larger adult-sized hoops into their audiences in the mid-1990s, encouraging their fans to hoop and dance, spreading the word and the fun.
[6] It wasn't until 2003 with the launch of Hooping.org that these small bands of hoopers began to find each other online and a real community and movement began to grow. Bay Area Hoopers began in San Francisco at that time holding regular "hoop jams" with music to hoop to and the hooping group began being replicated in cities around the world. In 2006 Hoopin' Annie had the idea to create a hooping holiday and the first World Hoop Day was held in 2007. Modern hula hooping is seen at numerous festivals and fairs in the USA, UK, Australia and Europe.
