On that note, it's already begun. RJR Phillips has purchased Blu for $135 million. I can't remember who bought NJoy or who runs it but I'm pretty sure it's one of BT that now owns it or at least majority shares.
They'll start with the cig-a-likes I'm sure, because that's where most people start. And one potential thing that could happen would be they would DESIGN them not to work well, or be satisfying....and people would fall back to analogs. Witness my experience with Blu. It was new tech at the time, and they weren't owned by BT yet. But they were a faulty product that was considered a novelty at the time. And I fell back to analogs myself for about a year or almost 2 years before I randomly got the itch and started looking into e-cigs again then ordered my Halo kit.
Given that most people (including me) get into the world of e-cigs via the types that look like a cig even though they don't perform well...that leaves potential for BT to cut off people that would have found their way here because they try a faulty or poor e-cig and don't know it's owned by BT, and then fall back to BT. This happens enough as it stands right now, but could be something that's exacerbated by these cig-a-likes being in the hands of BT instead of independently made.
Just consider how 'innovative' analog cigs have been over the last few decades as well. How much has really changed aside from packaging and research and what-not? Part of the reason there are so many different styles and methods and juices and such that are out there right now in just a few years...is because this has (so far) been a mostly unregulated industry. Deregulation = innovation.
Thinking about it some more, no. I wouldn't trust BT if they got their claws too deeply into the e-cig industry.
I agree with much of what you said. I see Big Pharmaceutical as our worst enemy; they have the most to lose with the success of e-cigs, and instead of joining in with their own product they have chosen to try to convince the FDA to eliminate them. They have the big money and lobbyists to do that, too.
With two major cigarette manufacturer's having a stake in e-cig ownership, they are hoping to cash in being "pioneers" of the tobacco industry by adopting e-cigs as a product line. They may very well become our allies in our fight against Big Pharmaceutical as they also have big money and lobbyists to protect their self interests.
The FDA is in the middle, and being a government agency is likely only interested in how e-cigs can be regulated and taxed. As much as I would like for things to remain the same, the regulation/taxation would be the lesser evil. A total banning of e-cig products would be the worse case scenario. One thing is certain, we will never have it as good as it is right now.
I agree that the tobacco e-cig manufacturers and marketing decision makers will focus on the cigalike target base. That will be the most profitable and less expensive product line to produce; advanced mods are more expensive to design and manufacture and likely have a limited profit margin.
Big Tobacco certainly has the finances in R & D to make some truly revolutionary improvements, but from what I have seen so far the money has gone into marketing gadgetry like Blu's pocket charger pack which beeps and blinks a blue light when in close proximity of another Blu user. I guess this might appeal to the social network target audience of Facebook and Twitter members, but I could care less if another vapor is in the building, I just want to vape in peace.
I hope that I am wrong, but I could see regulations limiting nicotine-based liquids to being sold in limited strength and only in pre-filled cartridges. No bottled nicotine liquids for sale to the general public. This would suck big time and would lead to a lot of DIY juice making and underground sales of concentrated nicotine liquid. There may be some juice vendors that offer high quality, 0-nicotine flavors but I fear that most of todays juice vendors would fall to the wayside.