BT is trying to find a vaping alternative that is different than what experienced vapers are going for. Think about it. The stuff that we look for isn't good business for them. They want a highly branded, extremely convenient, disposable product. That should interest MTL vapers though. BT can provide the push for smaller and smaller 'mods' that are more like traditional smoking products. That means more efficiency in smaller batteries. That means more electronic sophistication in smaller devices. Eventually they will come out with something like a 2 ml tank/carto and pen vape mod that lasts all day. It may look like an elite cig-alike at over 1k mAh. Maybe the device itself will look like a cigarillo or a Swisher Sweet, with half the device being the battery and half the device being the tank/carto, with a box that performs as a charger sitting at 3 to 4.5k mAh. The charger will be box shaped and branded like a pack of smokes. Room can be saved aside for a 2/4/6 ml bottle of branded juice.
What they need is a product that looks like a pack of cigarettes on the shelf. Then, when you open it, you need to be able to puff on it as you hold it like a smoke. Then it goes back in the box. The problem they haven't solved yet is that they seem to want to make it practically all disposable and that's blowing up in their faces. I think their best bet is to invest into a cig-alike AIO like what I described. And then sell starter kits, proprietary atomizers, branded juice (that they damn well better make sure tastes like their brands) and all the bits and pieces that MTL vapers go for. Like fancy drip tips, fancy boxes, VV/VW/TC on their pens.
Meanwhile BT can focus on a cigar version for cloud chasers. It could be the same set up or they could actually do them up, like a Vamo for instance. Hell...buy the rights to Provari and crank up production, make them e-cigars. At this point you have a bigger device that would fit a sizable internal battery, decent electronics, and a branded tank. It would come with BT branded juice of course. BT can do this stuff and they are probably already working on it.
What they need is a product that looks like a pack of cigarettes on the shelf. Then, when you open it, you need to be able to puff on it as you hold it like a smoke. Then it goes back in the box. The problem they haven't solved yet is that they seem to want to make it practically all disposable and that's blowing up in their faces. I think their best bet is to invest into a cig-alike AIO like what I described. And then sell starter kits, proprietary atomizers, branded juice (that they damn well better make sure tastes like their brands) and all the bits and pieces that MTL vapers go for. Like fancy drip tips, fancy boxes, VV/VW/TC on their pens.
Meanwhile BT can focus on a cigar version for cloud chasers. It could be the same set up or they could actually do them up, like a Vamo for instance. Hell...buy the rights to Provari and crank up production, make them e-cigars. At this point you have a bigger device that would fit a sizable internal battery, decent electronics, and a branded tank. It would come with BT branded juice of course. BT can do this stuff and they are probably already working on it.
