120's

[Kent Brooks]

S'all good - thank you kindly for the feedback. I'd rather get honest thoughts as opposed to yearbook feedback! It's a huge decision. I am anxious to see where it's going. We do plan on putting something inside that O Not sure what, yet!

 

[5spike]

All aboard the Nicotrain!

 

[keithu2]

I like the juice. You could send it to me in your shoe and I wouldn't care.

Amen to that!

Transmitted from inside a large cloud of GCD+PBC.

As long as it's a big shoe, I'm in too . . . . .

 

[Amberina]

What is that little blurb, sentence, thing, called? I'd be open to suggestions

Jason beat me to it but he's right .

Tag line is the word you're looking for....

 

[gopher_byrd]

Back to the future anyone?

 

[penguiness]

What is that little blurb, sentence, thing, called? I'd be open to suggestions

It is called a Slogan

 

[JPinSTL]

Personally, I like the train idea, but replace the black smoke with a cloud of vapor.

 

[dwroblewski]

Keep it simple... don't over design. A nice, clean logo with a simple, short tag line is all you need. A lot of companies try to explain their whole business in their logo. It never works and usually looks amateurish.

In my day job I get $150 an hour for advice like that, but this one's on me!

Now I think we need to meet up over a couple "milkshakes" to talk website design!

 

[penguiness]

Keep it simple... don't over design. A nice, clean logo with a simple, short tag line is all you need. A lot of companies try to explain their whole business in their logo. It never works and usually looks amateurish.

In my day job I get $150 an hour for advice like that, but this one's on me!

Now I think we need to meet up over a couple "milkshakes" to talk website design!

Websites look better simple, too. Ones that overload (systems or people) are often subconsciously avoided by most people. That is one of the reasons I love the NT website. It is simple, has all the info anyone could need (love to guide new people to the FAQ menu), easy to navigate and loads super fast. I am guessing Apache on Linux, because of the speed and dependability!

 

[dwroblewski]

Websites look better simple, too. Ones that overload (systems or people) are often subconsciously avoided by most people. That is one of the reasons I love the NT website. It is simple, has all the info anyone could need (love to guide new people to the FAQ menu), easy to navigate and loads super fast. I am guessing Apache on Linux, because of the speed and dependability!

Yeah, I'm a big fan of clean and simple... I just meant a slight tweak to incorporate the new logo.

 

[penguiness]

About the logo with a train on it; that one already exists in the vaping world. Atmomixani uses it.

 

[Kent Brooks]

Current revision...

 

[Megan Kogijiki Ratchford]

I like the second one better as it separates the "Nico" from the "Ticket"

 

[RIMP]

I liked the symetry of the top one, like the bursts

 

[RageKage]

I liked the symetry of the top one, like the bursts

This...

 

[remmy00]

For what it's worth (my opinion, I mean)... I say that you can keep both of those new versions. They spin on the same theme and can be for different use cases..... the horizontal one for more use on banners, labels etc... both look nice

I would also make sure that if you continue to print labels in black and white that the new logo "translates"/conveys your feel in that medium as well (1 color that is)... It would seem the rainbow "spray" is pretty integrated to your feel, so when it is in b/w does it convey the same corporate message? All that is moot, of course, if you are going to start color labeling.

 

[motabrownie]

Aesthetically, the 2nd one just doesnt look right to me. I like words on the same X axis like the first one. The burst of colors makes it hard to focus on the name in the first one. Maybe try one like the first one, but put the burst of colors back inside the circle. You could then use the top and bottom of the inside of the circle for your tag-line/slogan.

 

[Thundernoggin]

Aesthetically, the 2nd one just doesnt look right to me. I like words on the same X axis like the first one. The burst of colors makes it hard to focus on the name in the first one. Maybe try one like the first one, but put the burst of colors back inside the circle. You could then use the top and bottom of the inside of the circle for your tag-line/slogan.

+1. I have not cared for the off axis version in either draft. Overall it's an improvement from the last version but the color burst is causing the letters to get a little lost. As someone who had to come up with his own business tag-line I kind of wish I had just skipped it entirely now.

 

[Kent Brooks]

For what it's worth (my opinion, I mean)... I say that you can keep both of those new versions. They spin on the same theme and can be for different use cases..... the horizontal one for more use on banners, labels etc... both look nice

I would also make sure that if you continue to print labels in black and white that the new logo "translates"/conveys your feel in that medium as well (1 color that is)... It would seem the rainbow "spray" is pretty integrated to your feel, so when it is in b/w does it convey the same corporate message? All that is moot, of course, if you are going to start color labeling.

Diversity is a big part of our business... one thing we have noticed over time (and appreciate) is that we have a tendency to attract people from very diverse backgrounds...

One of the things that has emerged as a bit of an issue is an mispronunciation of the word Nicoticket...

Correct: Nic-o-ticket (as in Nicotine)
Incorrect: Neeeco-ticket (like the recording artist Nico)

The off axis thing corrects that, somewhat - the mispronunciation piece.

A few other considerations as well - interesting thought behind it...

 

[Kent Brooks]

Aesthetically, the 2nd one just doesnt look right to me. I like words on the same X axis like the first one. The burst of colors makes it hard to focus on the name in the first one. Maybe try one like the first one, but put the burst of colors back inside the circle. You could then use the top and bottom of the inside of the circle for your tag-line/slogan.

We actually have a revision of the logo where the entire name is on the same X axis... Just examples. I like the color over the O because it gives it somewhat of a 3D effect, the O "sinks behind" somewhat...