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Kent Brooks

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+1. I have not cared for the off axis version in either draft. Overall it's an improvement from the last version but the color burst is causing the letters to get a little lost. As someone who had to come up with his own business tag-line I kind of wish I had just skipped it entirely now.

Skipped the tag line?
 

motabrownie

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Diversity is a big part of our business... one thing we have noticed over time (and appreciate) is that we have a tendency to attract people from very diverse backgrounds...

One of the things that has emerged as a bit of an issue is an mispronunciation of the word Nicoticket...

Correct: Nic-o-ticket (as in Nicotine)
Incorrect: Neeeco-ticket (like the recording artist Nico)

The off axis thing corrects that, somewhat - the mispronunciation piece.

A few other considerations as well - interesting thought behind it...

The more I look at the 2nd one, the off axis one, the more I read it as 'Nic Ticket'. The 'O' might be less obvious for new viewers. I like the rainbow colors representing diversity though.
 

Thundernoggin

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Skipped the tag line?

Yes. We started a swimming pool business in 2008 and I spent a lot of time coming up with a completely crap tagline. Looking back now it was unnecessary in a way because we already had "pool" in the name. I wasn't telling anyone anything they didn't already know. 99% of the time it has no effect on me anyway. It didn't dawn on me until just now looking around at other juice companies that Ahlusion for example has "A Fresh New Taste". I've bought plenty of stuff from Wlad and that tagline had zero effect on that. Mind you I'm no marketing guru and generally on a day to day basis I'm sick of being marketed to courtesy of an endless onslaught of advertising media so that does weigh on my personal views.

We are a unique and diverse cast of characters around here but you don't really need to be so literal about that diversity. It's cool that you would do something like that. But I think the unique people around here are sort of a byproduct of you being a unique personality yourself. You are just as mad as the rest of us but you also have a business to run. I can relate to that in my daily life, even the people that work for me are a bit unhinged :D
 

motabrownie

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Yes. We started a swimming pool business in 2008 and I spent a lot of time coming up with a completely crap tagline. Looking back now it was unnecessary in a way because we already had "pool" in the name. I wasn't telling anyone anything they didn't already know. 99% of the time it has no effect on me anyway. It didn't dawn on me until just now looking around at other juice companies that Ahlusion for example has "A Fresh New Taste". I've bought plenty of stuff from Wlad and that tagline had zero effect on that. Mind you I'm no marketing guru and generally on a day to day basis I'm sick of being marketed to courtesy of an endless onslaught of advertising media so that does weigh on my personal views.

We are a unique and diverse cast of characters around here but you don't really need to be so literal about that diversity. It's cool that you would do something like that. But I think the unique people around here are sort of a byproduct of you being a unique personality yourself. You are just as mad as the rest of us but you also have a business to run. I can relate to that in my daily life, even the people that work for me are a bit unhinged :D

I agree. Witty tag-lines and slogans can often have the opposite effect. Businesses just need to let the consumer know what kind of business it is. In this case something like "Premium e-liquid" or "High Quality E-Liquid" would suffice.
 

distortoblotto

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Current revision...

Ik6dVHj.jpg


Zpp4aIK.jpg

The first one pops for me. The second one fizzles.

Anyone who vapes and reads this as Neeco ticket, I would have to wonder about......
 

remmy00

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I agree. Witty tag-lines and slogans can often have the opposite effect. Businesses just need to let the consumer know what kind of business it is. In this case something like "Premium E-Liquid" or "High Quality E-Liquid" would suffice.

Would agree with mota and thunder.... slogan/taglines shouldnt be a hold-up for you. If there was one that already was part of your day to day, or just flowed, then go with it.. but dont let it be a roadbump or worse a hurdle.

Personally, I think that words like "premium" and "high-quality" have been largely overused in most markets, and therefore lost any real relevance, particularly when coming from the vendor themselves.
 

Shoebunnie

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Diversity is a big part of our business... one thing we have noticed over time (and appreciate) is that we have a tendency to attract people from very diverse backgrounds...

One of the things that has emerged as a bit of an issue is an mispronunciation of the word Nicoticket...

Correct: Nic-o-ticket (as in Nicotine)
Incorrect: Neeeco-ticket (like the recording artist Nico)

The off axis thing corrects that, somewhat - the mispronunciation piece.

A few other considerations as well - interesting thought behind it...

There's an artist called Nico?
 

distortoblotto

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yes i had a goat chasing me the other day while i was driving and vaping...never knew goats could run so fast, i was going 50mph and it was hard to shake that ........ clearly NT is the Goat's Choice!

LOL I came across a big ol' ram on a narrow road in Ireland once. He was very nonchalantly standing in the middle of the road. I pulled up and stopped, blew the horn and nothing. Blew the horn again and nothing but a stare. So I opened up the door and got out of the car. He then lowered his head all the while staring at me. At this point I decided that maybe it was best to get back in the car. The stare down continued for what seemed like five minutes and then the damn thing just shook his head and walked away!
 

remmy00

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Thanks for the reply Kent. Just trying to time my purchases! 500ml is soooooo much, but 50ml is soooooo little. Much obliged.

Maybe, maybe, in a month...

So, beyond logos and container construction, is there a general idea of when 120ml might become an option?
Thanks!

Would you two mind NOT getting this thread back on track??? I mean seriously we almost have enough votes for the hostile name change takeover.....
 
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