Business Forum

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Projectguy

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Would like to see a business forum on vaping here.

I have been starting to pick up on internet articles that are focuses directly on the business aspect of vaping. The most recent one and definitely a harbinger of where our passion is going covers remarks made by Bonnie Herzog, New York City - based managing director of beverage, tobacco and
consumer research for Wells Fargo Securities LLC.

Are E-Cigs the Wave of the Future?

This not just a health and harm reduction issue it is also becoming very big business. It behoves us to know where this is going.

* Lorillard established the benchmark with blu cig at $135 million (cash money).
* NJOY got the Wall St analysts for a sit down on a new product launch (not yet traded but is already a target for sure)


Hopefully it will solve one of our biggest problems, government. My opinion is that with BT buying in Government is too late. Their will be more acquisitions by BT. BT has fought enough wars to know what winners and losers look like. BT may see vaping as their future, the light at the end of the tunnel.

Vaping could very well be the next tech boom.
 

Projectguy

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I did Thank you.

I guess I was looking for something more akin to a business analysis approach to Vaping. Maybe this should be more of a blog approach than a thread. The reason is because I have been thinking about how people would make decisions to get into the business of vaping either building mods mixing juice, etc. So I looked at the market and had to take a guess as to size based on what little information I could find and 3 weeks ago it looked like this:

* This "market" is where Facebook and Google was 10 years ago.
* Europe 27 + UK + Australia + NZ + NA = 1 billion people.
* 20% are smokers
* Estimate of potential / eventual vapers = 25% or 50 million
* Growth = exponential but not peaking for another 7 or 8 years.

SO based on a US population of 312 million that's a potential market of approximately 15 million vapers. That's a lot of juice!

SO much more to discuss
 

rolygate

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Yes, a good point. There are many different boards here that cover some aspect of this, though.

I did ask within ECF if we could have a specific forum for those setting up an ecig business, but was told that (a) there are enough of them already and (b) it would become spam central. I'd still like to do one specifically for those setting up in B&M (main street) retail, but we don't have a consensus of opinion within the team on this issue right now. For sure there are enough web vendors, we have over 1,000 registered and we are starting to see an effect where newcomers dump stock at just over cost in order to get business. As there is a continual stream of newcomers, stock is always being dumped at near cost. These vendors go bust after a year or two because you can't build a business on that model.

There is a benefit to the community: they get product dirt cheap.

There is a tremendous negative to the community: nobody can afford to sell quality product that is fully tested and guaranteed safe, is it most assuredly should be.

Right now we have some issues to deal with, there.

As regards a board that discusses the business case for getting into ecig sales: it wouldn't be a priority because that is obvious to anyone. If anything, 50% of smokers or more will eventually convert, and you could bet your house and your grandma's that 25% will switch soon enough.

In Sweden, 40% of smokers switched to Snus (20% of Swedes use Snus now, and only 11% smoke; only about 8% or 9% of Swedish men smoke, an incredibly low figure for the West). And if 40% changed to Snus (not everyone's favorite alternative), some would say near double that will go over to ecigs here. The only subject for debate is the timescale. We have 5% of smokers already.
 
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