It is the same amount of nic, yes. TBH the Juul has a totally puny wattage, almost no airflow, you really can't get that much nic per "puff" and the pods are rather small, too. I wouldn't advise trying it but some of those ciaglikes use very high nic, with everything else staying looooowwww.... I know a lot of new vapers like them, as they do pack a punch, and they're willing to pay for the convenience of a not-very-adjustable or refillable setup.
With that said, with today's power devices (aside from gas-station cigalikes) the amount of nic needed has dropped... some. There's simply more vape per puff in most starter kits that aren't purchased at the gas station these days, though some people do go fairly high on nic, but I don't think I'd advise anyone starting out to start at 50 mg/ml using ANY kind of nic, but cigalikes aren't really vape devices (my opinion only) they are tobacco vape kits, and they do stuff differently (and more expensively).
I'm not knocking the Juul, really, it's just not my thing, but it has helped a lot of ex-smokers get going....
Anna