I promised that I would give a verdict on this when the liquid came. It has, and I've been vaping it all day.
First thing - on the box it says "tobacco taste" under "Strawberry". I haven't been able to detect the "tobacco taste" although there is something below the strawberry flavour that tastes a little dusty. That could be it, I suppose.
Overall it's a pleasant vape. The Strawberry flavour is not overwhelming and the mouth-feel is pleasingly creamy. Well worth the £1.99 per 20ml that I paid for it, imho. This could easily become an adv when an overwhelming taste isn't required. I shall certainly use it all up.