Just got this in an email:
Newsletter
To everyone who has purchased a KGO V.V. prior to 09/28/2012. Please read carefully.
If you have a KGO V.V. that the button has fallen off of or become torn, please let us know via our contact us page that you need a replacement. Once we receive your message we will send you a new stronger replacement button. We have a video on the KGO V.V. product page demonstrating how to replace the button. We will only send one button so please be careful while installing it.
If you don't feel comfortable replacing the button yourself then you are welcome to mail your KGO V.V. to us and we will do it for you. You will need to pay to ship it to us for repair, but we will pay the shipping to return your repaired KGO V.V. to you. Also if you choose to send your KGO V.V. to us for button replacement please be sure to package it well. We will not be responsible for an item received damaged, or an item that was lost in the mail and never received. Also please include, either on or in the package, your original order number from your KGO V.V. purchase. This way we will know who to send it back to once we have received it.
Also, we will be including a spare button with each new KGO V.V. sold.
Thank you for your patience and understanding in this matter.
Sincerely,
The Hoosier E-Cig team