Let the advertising wars begin
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And just in case the message was not clear enough you can watch the extended version.
They were supposedly tongue in cheek, in protest to the ANTZ who claim the previous ads were too attractive.
Where's the article link that goes with these?
I find them not so amusing, but that might just be me.
Where's the article link that goes with these?
I find them not so amusing, but that might just be me.
It was a Huffington Post article. http://www.huffingtonpost.com/2013/11/07/ecigarette-ad-vip-video_n_4228605.html
The complaint was that previous adds were to vague. Well these are pretty clear.
The complaint was that previous adds were to vague. Well these are pretty clear.
Oh that's right! So, they did a descriptive ad lol. Thanks for the link. I'm glad the adds were pulled.
Video: Ads for E-Cig Hit Below the Belt - Vape Squad
Video: Ads for E-Cig Hit Below the Belt - Vape Squad
Air those first two ads during the Super Bowl and there would be about a million guys flipping up their laptops to log on to the VIP web site. Even the non-smokers would be checking it out, lol. Really ingenious ads.
Plus the Huffington Post is anti-vaping and very supportive of those wanting it banned.
Plus the Huffington Post is anti-vaping and very supportive of those wanting it banned.
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So if you had a choice, would you rather meet that guy who does the Blu commercials or the VIP Girl???
I wonder if at the end of the ad, she said: "If you are going to vape, join CASAA", we would get more ECF members to sign up??
what concerns me about these adds is not the format or content itself but the fact that they seem like a quick publicity campaign. I suspect the advertisers are afraid of being banned from advertising shortly and are making hay while the sun shines. If they were in for the long haul they wouldn't be so attention seeking.
Anyway it wouldn't matter if an ecig add had the pope vaping it would be seen as a bad thing by the media who only seem to report on ecigs in a sensational manner.
I liked the dancing baby one but the regulators thought it was too vauge about to the product and the shisha one was knocked down for not mentioning that nic was addictive. Which is odd as e-shisha has no nic. This is an uphill battle for ecigs as it looks like smoking and that's an offence to the antz.
Anyway it wouldn't matter if an ecig add had the pope vaping it would be seen as a bad thing by the media who only seem to report on ecigs in a sensational manner.
I liked the dancing baby one but the regulators thought it was too vauge about to the product and the shisha one was knocked down for not mentioning that nic was addictive. Which is odd as e-shisha has no nic. This is an uphill battle for ecigs as it looks like smoking and that's an offence to the antz.
Yeah, the effect it has on me wore off after about the, ah, well, ah.....200th time I watch the spot? Something like that.
The vaping industry is still in it's infancy. You can look at ads in the early stages of many new industries and scratch your head when you look back, 30, 40 or 50 years.
I view the ad as nothing more than one brand of vaping equipment, wanting to attract a specific demographic and wanting that demographic to associate THEIR brand with being sexy and cool. Look at the ads (although tame in comparison) for Football here in the states. They almost always have attractive women (usually cheerleaders) somewhere in the ads - for a reason.
Funny ...
It wasn't that long ago when everyone here was posting the need
for Hollywood celebs to come out and publicly support esmoking
as well as the movement desperately need advertizing on TV and Radio.
Now ... many are upset with the "style" of advertisements
because it's not puritanical focused on esmoking saves lives.
"The Business" of ecigs or any other product ... doesn't work that way.
It wasn't that long ago when everyone here was posting the need
for Hollywood celebs to come out and publicly support esmoking
as well as the movement desperately need advertizing on TV and Radio.
Now ... many are upset with the "style" of advertisements
because it's not puritanical focused on esmoking saves lives.
"The Business" of ecigs or any other product ... doesn't work that way.
Funny ...
It wasn't that long ago when everyone here was posting the need
for Hollywood celebs to come out and publicly support esmoking
as well as the movement desperately need advertizing on TV and Radio.
Now ... many are upset with the "style" of advertisements
because it's not puritanical focused on esmoking saves lives.
"The Business" of ecigs or any other product ... doesn't work that way.
This, we're on the second page of discussing their ad, kind of looks like they got what they paid for. These ads are going to get some smokers trying e-cigs and a percentage of them will be won over to the smokeless side.
I personally think it's great when the ANTZ help spread the word by writing articles about this type of commercial as they usually provide links to show how awful they are and help spread the word.
Another way the ANTZ are helping is by stating in many of their articles/posts that we know they don't contain tar, any smoker reading that is going to think hard about trying them. They only have one real truth to question our use of e-cigs left, that is we don't have the long term effects of inhaling the flavors. As a 53 year smoker who hasn't burned any tobacco in almost 3 years i'm more than willing to take that slight gamble.
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