I thought the same when I saw it a few months ago. This is literally smoke and mirrors. We need true science from an independent source and preferably from somebody who doesn't have their bread buttered by the e-cig industry.
The clip does have good "shock" value though. I'll give it that.
I watched one on hookah vs 100 cigarettes a long time ago. The guy used his hookah and a vacuum of some sort to smoke 100 cigarettes and pollutants collected in the water in the base of the hookah. He then boils it down to this awful sludge.
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