Just be aware that the hole at the bottom of that ceramic is very small. That's ok if you like a tight draw and coils in the 2 to 3 ohm range but not so good for low ohm (1.5 or so) and forget it for sub ohm. Of course if you're handy with a drill and burr bit you can always drill it out a little.
Ceramic does do a great job of containing the heat and providing a warm flavorful vape. Several of the favorites here use ceramic, like the ithaka, killer, and the list goes on.
Edit: I should add that I shouldn't have said forget it for sub ohm because it can be done. The secret to a tight draw is the long slow drag. With sub ohms, you'd need to get on the button for the first second or two, then release it for the rest of your drag.
