Why is XXXXXXXX so expensive?!

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Discord

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I just posted this on another thread about a specific product, but reposting here with a bit of editing. I think it's important to say in general about things in our niche world of electronic toys, because I know I was shocked when I saw some prices of things, and I suspect others are as well. This has all probably been said before, and I don't claim to be an expert, but I have some experience with design and small scale manufacturing.

Speaking generally here about any of the "why does XXXXXXXX cost so much" questions, especially pointing towards the things that seem to be a lot more expensive than their counterparts. Fundamentally it's a case where people will pay a premium to have something that few others will.

It's 99% because of supply and demand. Limited run boutique sort of items are always like this. Think designer shoes or expensive watches.

Build quality has little to do with it, IMO. That all comes down to design (which only has to be done once, after a bit of prototyping) and QC which is either good or bad but doesn't really add substantially to manufacturing costs when done right. Sadly this is something that's often skipped over, especially by knockoffs.

Labor on most of this stuff is also generally very small. Most of the parts are machine made and either hand or machine assembled with very low levels of technical training required.

Materials has almost nothing to do with it, despite what so many manufacturers and owners like to pretend. If you take a look at ANY of the things used in vaping, unless someone is using a precious metals, these things have a material costs in the $1-15 range. That goes for attys, mods, anything, really. The price difference between something made of copper vs surgical grade SS, in the sizes and quantities used is negligible. Material costs would factor in more if things like Titanium (much harder to work with) or precious metals like gold, silver or platinum were used.

The biggest cost in making any of these small production quantity objects is at the front in. The design, tooling and prototyping stages. Some of this can be substantial, especially if things are designed well. Another thing that could factor in is if people are also offsetting the cost of insurance. Anyone smart about this stuff, if they are manufacturing in a litigious place like the US would want to get an insurance policy to protect themselves and their company in the event that they get into issues with lawsuits because some idiot uses a product wrong and burns themselves, or their house down or in 10 years decides that it was the last few years of vaping and not the previous 30 years smoking analogs that caused their cancer.

After all that, the per-item cost is usually nowhere near the end product price. A big part of the reason the chinese knockoffs can be so damn cheap isn't because they have much cheaper materials (though they do, to a degree) or much cheaper labor (which they certainly do, but again, it's a small factor in most of this stuff), but instead because they don't have to invest anything substantial in design or prototyping. In some cases R&D is handed to them when someone designs something and sends it to china to be mass produced. Doing that pretty much guarantees that there will be a chinese version of it done in short order. I also suspect that the chinese manufacturers spend pretty much nothing on insurance due to how it'd be pretty much impossible to sue any of them.

If anyone feels I am way off base on any of this, feel free to correct me.
 

Discord

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I Just finally vaped out of my own high end mods and There is a quality difference in materials. YOu can just feel it. I dont totally agree with you but i dont totally disagree with you either.

I'm not claiming that higher quality materials don't lead to a higher quality product. I'm just saying that the material costs between something "cheap" vs something "premium" is not substantial.
 

alisa1970

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You could be right on some fronts, however I watched a very good interview with one hybrid maker who explains how he started, and why his product is expensive. It's a long one, but very informative. In another interview, the same maker has said that he intends for the designs of his new releases to be completely open sourced, so that they CAN be knocked off.

Audio sort of sux, but you can still hear the conversation.

A PBusardo Video - Rochester Vape Meet & ZEN - YouTube
 

Butters78

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I think I'd seen that before, and I do recall him talking about all the attention paid to design, which really is a huge factor of cost. Sadly I can only watch a bit of that video at a time because of all the noise, I get quickly fatigued with all the background blathering ><

Santa gives me nightmares.
 

Tiffany Smeggin Peak

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i was thinking the same thing!
the item that i want right now is a GLV, I can see why they cost more than an ego battery.
There are other items where i am stumped?
besides the demand and small batches and other items
not to sound insulting, i think that many of us feel compelled to buy more stuff,
hence the reason why you see people proudly posting pictures of 20+ mods ,nothing wrong with it,
but how does one use all of them??
i have an mvp and a vamo, since i got my mvp the vamo has not been used...
am i odd??
 

ktbeasley

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When I gained access to the classified section, I was blown away. First, I didn't know what most of the stuff for sale was by looking at the thread title; I had never even heard of most of it. I assumed the Provari was the latest and greatest by what I had read on the forum. Then I saw metal cylinders with a switch and a 510 connector selling for twice as much as the Provari. I understand why a Provari produces a better vape because it has incredible voltage regulation but I am still confused on how the flashlights with a 510 connector produce better vapor than any of the variable voltage mods. I guess it is a "bling" thing like putting fancy wheels on your car. No added performance, but, you look cool. I am still pretty new to all of this so maybe I just don't understand.....yet.
 

SissySpike

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I have High end to cheap My collection is 100% excessive not necessary buy any means. But the better stuff works better and lasts. It a good practice in general to buy the best you can afford. There is a difference between a collector mod like a TI what ever for 500$ and a good solid well made mod that will last for years with a little care for around 200$ The prices will go down we are in the beany babby faze I don't buy stuff pretending its worth double the price just because Ive touched it. Its a false market thats is driven by insanity it will level out one of these days and most things will be priced at a reasonable price. Especially used
 

Discord

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I just want to make it clear that I wasn't trying to claim that these highly priced premium items aren't worth their price, just that all the claims about materials used don't justify the price. What you are paying for is largely influenced by exclusivity, not something I would personally be willing to pay a premium for, and design, which IS something I'd happily pay a premium for, since this is the "art" is. For many many others, it all comes down to function, and for the most part, that doesn't translate into much more expensive products, because fundamentally these devices are no more complicated than a flashlight.
 

alisa1970

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I think I'd seen that before, and I do recall him talking about all the attention paid to design, which really is a huge factor of cost. Sadly I can only watch a bit of that video at a time because of all the noise, I get quickly fatigued with all the background blathering ><

Actually (and it speaks to your point on materials), at some point he talks about the steel he uses--implant-grade Stainless 310. He machines each piece out of one block and all the metal parts as well...the stuff is something like $150/lb on the open market (so the unit alone has $100 worth just in steel), but he was able to get a local company that makes socket implants to sell him their scrap for less $$.

I know this is only one company but there may be similar stories around. Other companies I can see the design and manufacture being the majority of the cost; there are many people who will pay ungodly amounts of money for what they consider art, others couldn't care less.
 

SilverCloud

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IMO, :2c:

Some people prefer driving Porsches, some prefer Volkswagons, some prefer a Kia or Hyundai. The important facet is to buy what you can afford and stay away from the burning cancer sticks. I do get where your coming from though, Discord. ;) I've often wondered the same thing, as I'm drooling over them. :facepalm:

Sometimes...I think they intentionally make or release only so many high-end mods at one time to insure their rarity and high-price. Much like we see within the diamond trade. Now...where did I set my damn Poldiac? :laugh:

Bri
 

llamainmypocket

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I'm sure you realize that price is complicated. In general, a business wants to sell for as much as it can and the consumer wants to pay as little. In market sense, those businesses are selling and therefore providing supply while the consumers are buying and therefore providing demand. This is a supply-demand relationship but it's not an equal relationship. An increase or decrease in supply never alters true demand but an increase or decrease in demand alters supply. This is equal to saying that the buyers set the price.

Business's are driven by profits and will try to circumvent this natural order in the supply-demand relationship. Sometimes that's by squeezing competition out of business and other times its by creating distinction between its product and others, such as brand recognition. For you can have an e cigarette, but if you want a povari then XYZ.

That's about as simply as I can sum it up. Price is extremely complicated and there is no known model that predicts what it should be accurately. This is why we allow the natural order of a free market to establish price. Other forms of price discovery generally lead to disaster sooner or later.
 

Discord

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Actually (and it speaks to your point on materials), at some point he talks about the steel he uses--implant-grade Stainless 310. He machines each piece out of one block and all the metal parts as well...the stuff is something like $150/lb on the open market (so the unit alone has $100 worth just in steel), but he was able to get a local company that makes socket implants to sell him their scrap for less $$.

I know this is only one company but there may be similar stories around. Other companies I can see the design and manufacture being the majority of the cost; there are many people who will pay ungodly amounts of money for what they consider art, others couldn't care less.

IMO, anyone claiming the materials alone on something like that is $100 is either insanely inefficient or full of it. 12" x 24" x 1.5" plate of 316 SS costs about $1500 if you get it from the US and don't price-hunt that hard. This would be a small quantity, so not be very cost effective. If you're machining properly, that will equate to about 288 pieces that fit within a 1x1x1.5" volume lets say most attys are 2 pieces. So that'd be 144 units at about $1500 in raw material costs. That comes out to a little over $5 a piece or $10 a unit (for the tank, for example)... tubes, which are used for the battery parts are also very inexpensive.

310 is not "implant grade" ... surgical implants and instruments are made of a specialized version of 316. 310 is even cheaper.
 
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Dave L

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I used to do very high-end furniture repairs and restoration before I retired. Other than historical recipes which I taught myself through research, the cost of the materials I used and those used by budget hacks was, as you say, negligible. So bottom line was, my customers didn't pay me so much for what I did, as what I knew. I think this applies to many mods that I've seen.
 
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