Many times this has come up; how we present ourselves and it is a big concern for me. I know that not everyone that walks into a B&M does so because they vape. The information gatherer also does. For their own awareness, an article for the public or just fact-finding so they can make a decision. Sadly, I do say fact-finding but it is more likely an impression, too.
As has been said, the appearance and presentation of the establishment is a big part of our legitimacy in the opinions of the community. Presenting a professional shop, in the business sense, is very important to the overall impression and opinion of us.
I like to go into vape shops to try flavors...and to visit and relax. I always buy something for that, but I do notice cleanliness, professional dress and behavior, and the tolerance of the shop at the moment. I travel a bit and always research and look for time to be able to visit a local shop.
As I do these things, I wonder what an information gatherer would think. I hope that all vapers and employees keep that in mind. At least step away from people rather than blow a cloud in their face.
Have courtesy.