Blu Ecigs Acquired By Lorillard!
- Thread starter DevilFishPhil
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Wow, they dropped 135 million to get into the entry level e-cigs.
After a little research I couldn't justify dropping 100 dollars on
the product.
Fitting I suppose that BT buys a company that sells their product
knowingly misleading consumers into thinking one cart is equal
to one pack of smokes. The actual cost per day to vape a blu
is higher than the cost of one cart/day, but after all the initial
investment made the consumer is hooked into buying more
carts than previously expected.
Another deception that increases profits.
Must have been the most attractive to BT.
Unfortunately most folks are quite desperate to quit smoking if they are looking
to e-cigs, don't do their homework and hit the "add to cart" button too quickly.
Now BT can cash in on the desperation they've helped cause.
I suppose folks do quit cigs. using blus, but they most assuredly spend much more
than they'd planned to do it.JMO....
After a little research I couldn't justify dropping 100 dollars on
the product.
Fitting I suppose that BT buys a company that sells their product
knowingly misleading consumers into thinking one cart is equal
to one pack of smokes. The actual cost per day to vape a blu
is higher than the cost of one cart/day, but after all the initial
investment made the consumer is hooked into buying more
carts than previously expected.
Another deception that increases profits.
Must have been the most attractive to BT.
Unfortunately most folks are quite desperate to quit smoking if they are looking
to e-cigs, don't do their homework and hit the "add to cart" button too quickly.
Now BT can cash in on the desperation they've helped cause.
I suppose folks do quit cigs. using blus, but they most assuredly spend much more
than they'd planned to do it.JMO....
A friend once told me that his uncle worked for GE and had invented a light bulb that never burned out... well guess what happened to that (assuming the story was true).
Well I did speculate this very thing happening in another thread but still surprised that it happened so soon.
I spent a few years seriously studying skin care. As a result I make most of my own skin care concoctions for a fraction of the price of overly hyped and overly marketed products that are usually not worth their weight in salt. For the ladies here, you can make the most potent Vitamin C serum (absolutely proven to improve skin) for pennies, but companies are charging $100 or more for a less effective product. I can buy my actives, etc. on line.
Anyway the issue I'm raising is not about the cost, it's about knowing what to buy and where. So if BT wants to start selling overpriced ecigs to people who take every marketed product at face value, then let them. As long as smart people in the know can still get what they want, no harm. As long as HC doesn't ban ecigs sold independently, no harm. I'm more worried about HC then BT.
Well I did speculate this very thing happening in another thread but still surprised that it happened so soon.
I spent a few years seriously studying skin care. As a result I make most of my own skin care concoctions for a fraction of the price of overly hyped and overly marketed products that are usually not worth their weight in salt. For the ladies here, you can make the most potent Vitamin C serum (absolutely proven to improve skin) for pennies, but companies are charging $100 or more for a less effective product. I can buy my actives, etc. on line.
Anyway the issue I'm raising is not about the cost, it's about knowing what to buy and where. So if BT wants to start selling overpriced ecigs to people who take every marketed product at face value, then let them. As long as smart people in the know can still get what they want, no harm. As long as HC doesn't ban ecigs sold independently, no harm. I'm more worried about HC then BT.
I was worried at first at the thought of Big Tobacco getting involved in e-cigarettes, but now I'm cautiously optimistic and a little excited.
Imagine how much money BT has to dump into research and development? Consistency is key in converting smoking to vaping. Each cigarette from the pack is pretty much exactly the same as the last, but can you say that about most PV's? If they can bring a regulated vaping experience to the masses in a smaller, less expensive package, I'd buy one.
If BT wants in, nicotine regulation will pass easily. There will be no "sin tax" attached as there will be no health issues. And I'm not worried about BT and their e-juice additives, since I'll never purchase any. Local and online retailers should still be able to continue selling e-juice and DIY supplies.
I'd love an Export-A PCC sporting a couple of new technology M403 sized LR e-cigs.
Imagine how much money BT has to dump into research and development? Consistency is key in converting smoking to vaping. Each cigarette from the pack is pretty much exactly the same as the last, but can you say that about most PV's? If they can bring a regulated vaping experience to the masses in a smaller, less expensive package, I'd buy one.
If BT wants in, nicotine regulation will pass easily. There will be no "sin tax" attached as there will be no health issues. And I'm not worried about BT and their e-juice additives, since I'll never purchase any. Local and online retailers should still be able to continue selling e-juice and DIY supplies.
I'd love an Export-A PCC sporting a couple of new technology M403 sized LR e-cigs.
Roland, you make a good point concerning the amount of money that BT has to dump into R&D. Their pockets are quite deep. Don't forget about the money that they can also spend on ensuring that consumers don't purchase their competitor's products, namely the "small guys" like our favorite Canadian e-juice suppliers. Imagine if BT were to convince the FDA and HC to allow the sale of PV's with the condition that they be strictly produced and monitored in controlled laboratory conditions. Conditions that might cost hundreds of thousands of dollars to set up. What would the "small guys" do then?
I know that I sound pessimistic but I refuse to give BT the benefit of the doubt. They absolutely must prove themselves to me before I can ever trust them.
I know that I sound pessimistic but I refuse to give BT the benefit of the doubt. They absolutely must prove themselves to me before I can ever trust them.
Wow.
Someone should've told Lorillard they may have overpaid for Blu by...134 million? Not the brightest transfer of all time on Lorillard's part, lol.
I have mixed feelings about seeing this. For ages there's been a large consensus amongst vapers that the Blu - relative to other e-cigs - sucks quite badly. (And I'm being kind putting it that way, lol.) But on the other hand, the Blu is a means by which people can at least be introduced to the concept of vaping. Yes, it may have very short battery life & low voltage...but you can vape with it. I also remember being wowed by the Joye 510 when I was a newbie...which as we all know, has a fairly short battery life & low voltage. So I have to concede...maybe the Blu will be enough for some people to start with. Don't get me wrong, I absolutely think there are far better starting choices (which also happen to be more affordable)...but yeah.
So does it bother me that the Blu will continue on? No. Do I have a serious concern about big tobacco's involvement? Yes and no. Yes, in that given their track record, I don't trust them an inch; I have real concerns about proprietary changes they might make to the brands they acquire...changes to e-liquid for example, that could conceivably make the product less safe, less satisfying, more addictive, etc.
There is also a real concern that companies like Lorillard might further confuse the legal/regulatory situation in some countries by claiming their Blu products are "tobacco products." Given that they're a tobacco company...it's not a stretch of the imagination. The problem of course, is that we all know these are not tobacco products, as they contain no tobacco. The inclusion of nicotine in e-liquid does not make it a tobacco product either, even though the nicotine is extracted from tobacco. Because if the nic made e-liquid a tobacco product...then that would make every NRT out there a tobacco product too. And they're not (nor are they treated as such).
The last thing we need is any e-cig company misclassifying e-cigs or e-liquid as tobacco products.
---
Conversely...I know that the Blu sucks (relatively speaking of course), lol. Market forces determine that sucky things don't sell well, at least not in the long term. Yeah you may sell to a few folks who didn't know any better...but they're gonna tell others, aren't they? Sooner or later, most people will realize that your product sucks. They'll google stuff, find forums like this one, vendors aplenty...and in so doing, they'll realize there are way better products out there to choose from.
So is Lorillard going to have a piece of the vape-market pie? Yes...a very, very small piece.
Remember also that the basic, generic concept of an electronic cigarette (battery, atomizer/cartomizer, e-liquid) is now generic. No can lawfully say "I've invented a new design of car...so everyone else stop making cars, period" lol. Big tobacco can acquire brand names/designs...but the point is, there's no way for them to corner the market. Which is excellent news for the e-cig industry. There are numerous designs out there...and there'll be many more in the years to come. So it's never going to be a situation where there's only one thing to choose from, as was the case with tobacco cigarettes for decades.
One more thing. These people are still selling tobacco cigarettes! They are still selling death in a brightly coloured box, which is completely unethical. Many will be eager to avoid giving their vape-business to them, even if the product is relatively good (and in this particular case...it's not even that, lol).
---
In conclusion...this was an interesting development to learn about today. Thank you to DevilFishPhil for sharing the story!
What can I say...it's something to keep our eye on, but also take with a grain of salt. The vape-industry will continue to thrive & grow, regardless of whether Lorillard has one of the very very small (& crummier) pieces of the pie. Happy vaping & VAPE PROUD, everyone.
Someone should've told Lorillard they may have overpaid for Blu by...134 million? Not the brightest transfer of all time on Lorillard's part, lol.
I have mixed feelings about seeing this. For ages there's been a large consensus amongst vapers that the Blu - relative to other e-cigs - sucks quite badly. (And I'm being kind putting it that way, lol.) But on the other hand, the Blu is a means by which people can at least be introduced to the concept of vaping. Yes, it may have very short battery life & low voltage...but you can vape with it. I also remember being wowed by the Joye 510 when I was a newbie...which as we all know, has a fairly short battery life & low voltage. So I have to concede...maybe the Blu will be enough for some people to start with. Don't get me wrong, I absolutely think there are far better starting choices (which also happen to be more affordable)...but yeah.
So does it bother me that the Blu will continue on? No. Do I have a serious concern about big tobacco's involvement? Yes and no. Yes, in that given their track record, I don't trust them an inch; I have real concerns about proprietary changes they might make to the brands they acquire...changes to e-liquid for example, that could conceivably make the product less safe, less satisfying, more addictive, etc.
There is also a real concern that companies like Lorillard might further confuse the legal/regulatory situation in some countries by claiming their Blu products are "tobacco products." Given that they're a tobacco company...it's not a stretch of the imagination. The problem of course, is that we all know these are not tobacco products, as they contain no tobacco. The inclusion of nicotine in e-liquid does not make it a tobacco product either, even though the nicotine is extracted from tobacco. Because if the nic made e-liquid a tobacco product...then that would make every NRT out there a tobacco product too. And they're not (nor are they treated as such).
The last thing we need is any e-cig company misclassifying e-cigs or e-liquid as tobacco products.
---
Conversely...I know that the Blu sucks (relatively speaking of course), lol. Market forces determine that sucky things don't sell well, at least not in the long term. Yeah you may sell to a few folks who didn't know any better...but they're gonna tell others, aren't they? Sooner or later, most people will realize that your product sucks. They'll google stuff, find forums like this one, vendors aplenty...and in so doing, they'll realize there are way better products out there to choose from.
So is Lorillard going to have a piece of the vape-market pie? Yes...a very, very small piece.
Remember also that the basic, generic concept of an electronic cigarette (battery, atomizer/cartomizer, e-liquid) is now generic. No can lawfully say "I've invented a new design of car...so everyone else stop making cars, period" lol. Big tobacco can acquire brand names/designs...but the point is, there's no way for them to corner the market. Which is excellent news for the e-cig industry. There are numerous designs out there...and there'll be many more in the years to come. So it's never going to be a situation where there's only one thing to choose from, as was the case with tobacco cigarettes for decades.
One more thing. These people are still selling tobacco cigarettes! They are still selling death in a brightly coloured box, which is completely unethical. Many will be eager to avoid giving their vape-business to them, even if the product is relatively good (and in this particular case...it's not even that, lol).
---
In conclusion...this was an interesting development to learn about today. Thank you to DevilFishPhil for sharing the story!
What can I say...it's something to keep our eye on, but also take with a grain of salt. The vape-industry will continue to thrive & grow, regardless of whether Lorillard has one of the very very small (& crummier) pieces of the pie. Happy vaping & VAPE PROUD, everyone.
ohh ohh ohhh this one i can actually comment on and know what i am talking about LOL....it was to Esso you can watch this on youtube, it is called Gas Hole's. It is interested how he was found in the dessert dead with .....well you need to watch the whole documentary on you tube i found it interesting
this is where i put on my conspiracy hat.....
When dealing with "the little guy/girl" who is offered a more productive and less expensive product that seems more viable (and sometimes safer) the norm seems to be industrial espionage.
Look at the man that history tried to erase and has almost succeeded -- i believe he was a Russian who invented a safe, green energy source (i believe that was what he created)
Or how about the young man who lost his life due to the fact that he created a more secure, quickly growing alternative to face book
Was it not the "big tobacco" companies that used to say products like Nicorette was no good for anything, until of course they bought a controlling interest in the product......which was right around when they De-regulated it as being prescription only....
Please forgive me if this is going to sound awful or morbid, but this non-sense of about exploding e-cigarette's.....i still find it very hard to swallow that in the first case of one going boom that not even his wife knew what it was he had.........I say this as being married, Vape Bunny (who does not smoke) knows each and every part of my equipment, and my family in law knows what each part does -- to say the man's wife or friends or neighbors did not know what it was....even the reports first said it was a 808, or something like a 808 then moved on to say it was a mod.....again i have to say why did no one know what mod it was?
In the second case.....well.....it seems more then strange that the guy suffered the extreme injuries he did and is pretty much fine now....
I would like to stay optimistic here, but cannot. Once they have reverse engineered it, you will then see that EB will suddenly have their own line of juices, then watch out for the medical reports pointing out to the FCC and then HC that e-cigs need to be made illegal and removed from the market....
ETA for all this? 8 months.
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Lol overpaid? BLU has generated close to 50M in sales in the last 2 years alone! 134M for a company and a product that could now be behind the counter of every convenience store in north America is a bargain.
All they need to do is have the product regulated and taxed like a tobacco product, ban the online sale of niccotine products online like they've done with cigarettes, stop all importation of bulk nic for the producers, and channel all ejuice sales through themselves.
Enjoy you're basement brewers and DIY juice while you can, because I believe this is only the beginning. Soon we will all be using sealed, pre-packaged, measures dosage units from big tobacco companies, and yes it will be expensive lol!
I sometimes feel like I'm the only one that thinks this way, but to me electronic cigarettes are still cigarettes, and I'm still a smoker. I love my new cigarettes just as much as I loved my old ones, and I could care less who gets my money as long as the product is available, reasonably priced, and made with quality and safety in mind.
All they need to do is have the product regulated and taxed like a tobacco product, ban the online sale of niccotine products online like they've done with cigarettes, stop all importation of bulk nic for the producers, and channel all ejuice sales through themselves.
Enjoy you're basement brewers and DIY juice while you can, because I believe this is only the beginning. Soon we will all be using sealed, pre-packaged, measures dosage units from big tobacco companies, and yes it will be expensive lol!
I sometimes feel like I'm the only one that thinks this way, but to me electronic cigarettes are still cigarettes, and I'm still a smoker. I love my new cigarettes just as much as I loved my old ones, and I could care less who gets my money as long as the product is available, reasonably priced, and made with quality and safety in mind.
With all respect Chinner...I disagree with just about everything you said above. 
Still, we can agree to disagree. Vape on.
Still, we can agree to disagree. Vape on.
Although this isn't specifically about that particular case, it's not at all out of hte question that a mod could explode with considerable force and cause catastrophic injuries. If there's no proper venting inside the tube, batteries can explode if they're over-discharged, if there is a mismatched charge state in a stacked device (one battery is significantly lower than the other), if there's a hard short, or even if it's just a bad battery (electrolyte leakage, for example). And LiIons in thermal runaway discharge a lot of energy very quickly. So it's not out of the question at all. It's rare, granted, and damage can be significantly mitigated by using "safe" chemistry batteries (lithium-cobalt or lithium-manganese) in a mod with proper venting, but use the wrong batteries or mismatched batteries in a mod without proper venting ... and yeah. Boom.
With all respect Chinner...I disagree with just about everything you said above.
Still, we can agree to disagree. Vape on.
Welcome Back Rachel.
We've missed your input lately.
This is why i try to keep my .... from looking at mod's, as i know nothing about them let alone the proper do's and don'ts. My luck if i do get one......2pm central time you will see a large mushroom cloud with my voice echoing like erkle and "did i do that"
HEh... the do's and don'ts are pretty simple when it comes to mods:
DO: Keep your batteries charged and avoid letting them drain below 3V; pair your stacked batteries up and make sure they are always charged together and used together in the same pair; alternate the position (top or bottom) of stacked batteries to make sure they discharge evenly (like rotating your tires); use good brand-name batteries that are appropriate to to the application (IMRs for high voltage, high amperage vaping, protected batteries for standard vaping); use a good quality charger.
DON'T: ...not do those things.
For most variable voltage mods, protections are built-in to protect you against things like shorts, excessive drain, overheating, and so on. Most of those caveats really apply to stacked battery configurations in mechanical mods that have no protections and nothing to indicate when something might be going wrong. For standard vaping using protected batteries, even if the mod has no protections, protected batteries have their own. So for the most part the chances of something going wrong with devices and/or batteries that have protections, the chances of something going seriously south are about that of getting struck by lightning. For mechanicals in unprotected stacked applications, due diligence should keep you safe even still - and even then most mechanical mods are at least vented to allow gases to escape instead of letting it build up to the point of turning into a pipe bomb.
So generally speaking they're really quite safe.
you do realize that with the do's and dont's you are talking to Homer Simpson here of vaping right? i did tell you before the only reason why i am keeping the pass through i have is because the button as a purdy blue light around dat dere button right?
If it is a mod and is not similar to a 5 button click like the ego upgrade, or lcd ego then i hosed and have no idea about it. I came from Northern Ontario after all.....were we gave the world Shania Twain.....and the men are men and so are the women and our sheep run scared........
Heh, not to worry. Most simple mods are single button affairs too. The only difference is you have to take the battery/ies out to charge it/them.
Even some variable voltage deals are simple, like the EVO, which has a similar single-button multiple-click thing to change voltages. Not that I'm pushing you to get a mod or anything, that's entirely up to you. But they're not as intimidating as you might think -- although they may look intimidating to passersby who might think you're sucking on plumbing. 
Tonight on VTTV this is the very subject to be discussed. So if you want to voice your opinion on the Lorillard purchase of Blu, join us at 9pm BST Live Broadcast
that's about 90 mins from the time of this post...
that's about 90 mins from the time of this post...
Because of your post I finally realized the forum was following Greenwich's mean time (GMT). Thanks.
I'm such a noob
Just about did that once after 4 or 5 double bourbons. I'd only been vaping for 2 or 3 days at that point.
I don't see the point of buying an ecig company just to become a vendor they could do that on thier own . They should have put thier money in to R&D and built a great mod and sold it for less than some of the others like the darwin or provari . I guess they wanted the customer base or something .
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