debook wrote:
"These companies market to potential revenue streams, namely teens, and to allow them to market any tobacco as anything but high risk to me is irresponsible."
debook is simply repeating the intentionally inaccurate and misleading accusations that Campaign for Tobacco Free Kids claims in its press releases every week (some of which say the exact same thing about e-cigarettes).
If debook has any actual evidence that tobacco companies are target marketing their products to minors, please post (so I can review, and if meritorious I'll forward it to the State Attorneys General, who (if they also deem valid) will sue the company(ies) for millions of dollars violating the 1998 Master Settlement Agreement).
As one of the first activists to expose tobacco industry marketing to youth and to advocate local, state and federal laws and lawsuits (from 1988 till 2002) that banned tobacco sales to minors and required/funded enforcement of those laws, and that sharply reduced tobacco advertising/promotions/sponsorships targetting youth, I get very upset when anti-tobacco industry extremists/prohibitionists falsely accuse tobacco companies of market to youth (but offer ZERO evidence to substantiate their sensationalized claims).
And the same folks who continue making these false accusations (i.e. CTFK/ACS/AHA/ALA/AAP) are the same folks who have falsely accused e-cigarette companies of target marketing to youth.
See Star's press release at:
Star Scientific Files Application with FDA for Ariva Approval as First Modified Risk Tobacco Product
Star Scientific, Inc.
STSI) - Investor Relations - News Release
Star Scientific seeks FDA approval for “safer” smokeless tobacco (Richmond Times-Dispatch 2/23/10)
Star Scientific seeks FDA approval for "safer" smokeless tobacco | Richmond Times-Dispatch
Star's Ariva tobacco lozenge so closely resembles GlaxoSmithKline's Commit nicotine lozenge that in 2001/2002 GSK/CTFK/ACS/AHA/ALA petitioned the FDA to reclassify Star's tobacco lozenges as "unapproved drug devices" in an attempt to ban the products from the market (because Star never applied for and because FDA never approved the products to be marketed as smoking cessation aids).
Thankfully, the FDA rejected those deceitful petitions back in 2002 or 2003, and correctly ruled that Star's tobacco lozenges are tobacco products, and pointed out that (at that time) the FDA didn't have the authority to regulate tobacco products.
Unfortunately, FDA/CTFK/ACS/AHA/ALA have been trying to do the exact same thing with e-cigarettes (i.e. reclassify them as drug devices in an attempt to ban them from the market), which would protect cigarettes and NRT from market competition, would result in tens of thousands of e-cigarette users switching back to deadly cigarettes, and would deny 45 million cigarette smokers legal and affordable access to far less hazardous alternatives.
A study comparing Commit to Ariva is at
http://www.starscientific.com/404/stepanov tsna in.pdf