This comment rightly points out that the consumer confusion FDA is worried about was caused by FDA itself.
Regulations.gov
Regulations.gov
The governmental hysteria in America's towns and cities is alarming and dangerous for current smokers, who, like the author, will continue to smoke traditional cigarettes because the negative propaganda tells them there is no difference. Shameful.
That's why we must find a way to hold these desk-murderers accountable for their actions.
I know there is an element of "it bleeds it leads" very much present in mainstream news, but their bias shows IMHO.
And, if you can find a way to combine "it bleeds it leads" with "your kids are in danger," that's local news ratings gold. There's no moral panic in the last 50 years that didn't owe its existence to sensationalized coverage on local TV news.