I like Latakia as a main flavor. I was unsure when I smelled the bottle. It smells like pretty strong tobacco to me, definite dark tobacco scent. I mixed it 2% standalone. Finally, one with no vanilla, no anise, no maple, no cocoa, no honey, no caramel. I'm glad to find a tobacco flavoring without those. I find Latakia solid and neutral - not as dark as I expected, not too smokey, not ashy, not too bright, not too sweet or bitter, definite tobacco - but not especially rich tobacco, strong enough to take on other flavors, agreeable enough to not overwhelm them. Slow exhale gives more tobacco flavor, and quicker puffs give the slightest, fleeting sweetness on exhale that's instantly gone and fun to pursue. I prefer standalone Latakia to standalone MaxxBlend; it's less dry-cigarette tasting to me, much more complex.