Reynolds introduces Vuse / Could e-cigarettes sales surpass traditional cigarettes?

[Bill Godshall]

By restating that Reynolds "expects" the FDA to propose the deeming regulation, by saying the FDA "has stated that it will" regulate e-cigs, and by referring to the "deeming" regulation as "regulating tobacco products on a level playing field", Reynolds CEO Daniel Delen appears to be endorsing and embracing the "deeming" regulation.

Seems like our efforts to expose the worst provisions of the deeming regulation (i.e. that Section 905(j) and Section 911 would ban e-cigs not on the market before 2007) have convinced the folks at Reynolds that FDA will exempt e-cigarettes from those and perhaps other provisions of Chapter IX.

If Altria embraces the deeming regulation in promoting MarkTen, we could find ourselves in a vastly different regulatory environment and politics.

A potential silver lining for e-cigarettes is that if Reynolds and Altria embrace the FDA deeming regulation for e-cigarettes, anti tobacco extremists groups (that urged FDA to ban the products in 2009, and have since urged FDA to impose the deeming regulation) and even folks within the FDA may begin to have second thoughts about giving the e-cigarette industry to the largest tobacco companies (which would largely occur if the deeming regulation is approved).

 

[wv2win]

Bill, I know that this is probably a naive hope, but since our government is suppose to be "by and for the people" and the FDA is part of said government, why are they not reaching out to CASAA as the only organization that represents actual "people"/"consumers" instead of their interaction with businesses in the Big Pharm and Big Tobacco arena. Are they so jaded and political that they don't see the obvious dichotomy in how they operate? It's maddening that they don't care what the actual experienced vaper wants and needs to stay free of analogs.

 

[zoiDman]

From the RJ Reynolds Press Release...

"The price for a VUSE Solo will be around $10, the VUSE System will likely cost around $30 and cartridges will be sold in two-packs for around $6."

Hummm?

$6 for Two Cartridges.

BTW - I wonder if 2 Cartridges is Supposed to be enough for 1 Day?

 

[AgentAnia]

Bill, I know that this is probably a naive hope, but since our government is suppose to be "by and for the people" and the FDA is part of said government, why are they not reaching out to CASAA as the only organization that represents actual "people"/"consumers" instead of their interaction with businesses in the Big Pharm and Big Tobacco arena. Are they so jaded and political that they don't see the obvious dichotomy in how they operate? It's maddening that they don't care what the actual experienced vaper wants and needs to stay free of analogs.

As I understand it from reading informed comments on this forum, the FDA actually does not consider ecig users as "stakeholders" to this issue. Incredible, if it's true.

If it's not true, somebody please correct me. I so desperately want it to be not true!

 

[wv2win]

From the RJ Reynolds Press Release...

"The price for a VUSE Solo will be around $10, the VUSE System will likely cost around $30 and cartridges will be sold in two-packs for around $6."

Hummm?

$6 for Two Cartridges.

BTW - I wonder if 2 Cartridges is Supposed to be enough for 1 Day?

And what is your point? Or more likely, there isn't one.

 

[zoiDman]

And what is your point? Or more likely, there isn't one.

Are you having another Bad Night wv2win?

 

[wv2win]

Are you having another Bad Night wv2win?

I have no bad nights. Are you looking for a back-up for your Blu?

 

[zoiDman]

... Are you looking for a back-up for your Blu?

Always. Maybe a Vuse?

LOL

 

[BuzzKill]

Well Bill it seems that the gold RUSH has begun in the tobacco world ( we all knew it would at some point ) this could be good or could be BAD for the small guy ? TBD .

the FDA will ramp up its campaign sooner IMO, BIG T being involved is gonna change the way they do biz IMO again.

Anyhow WELCOME to the new world of ecigs kids.

 

[Katya]

And here we go:

Marlboro maker Altria to sell e-cigarettes - latimes.com

You've come a long way, baby!

Same exact price as Enjoy, Blu and Vuse.

 

[Petrodus]

And here we go:

Marlboro maker Altria to sell e-cigarettes - latimes.com

You've come a long way, baby!

Same exact price as Enjoy, Blu and Vuse.

Competitive price wars will come later

 

[FLExJuice]

What really is surprising to me is how a large company like RJ would
roll out such a piece of junk thinking they will be capturing a part of the market.

E-cigarettes are no big secret any more and there are e-cig shops opening
up in cities almost daily across the country...where the public can walk in
and see and experience not only quality e-cigs but can try out different flavors.

Didn't RJ even include any e-smokers in their Research and Development division ??
Obviously not ... Metal mouth piece and crappy flavor ??

You maybe on to something. Maybe they don't want it to work so smokers will not convert over. Ruin their first time using e-cigs then chances are they will go back to analogs.

 

[zoiDman]

You maybe on to something. Maybe they don't want it to work so smokers will not convert over. Ruin their first time using e-cigs then chances are they will go back to analogs.

Does that make sense if say there are 2 other BT Companies in an e-Cigarette Market?

Seems like people would just move to 1 of the other 2.

Don't get me Wrong. I love a Good Conspiracy Theory as well as the Next Guy. Just seems like Unless Everyone is Making a Crummy Product, that Making a Bad e-Cigarette so someone will go back to Analogs does work.

 

[DC2]

Does that make sense if say there are 2 other BT Companies in an e-Cigarette Market?

It didn't really make any sense when there was only one, and it makes even less sense now.

 

[FLExJuice]

Does that make sense if say there are 2 other BT Companies in an e-Cigarette Market?

Seems like people would just move to 1 of the other 2.

Don't get me Wrong. I love a Good Conspiracy Theory as well as the Next Guy. Just seems like Unless Everyone is Making a Crummy Product, that Making a Bad e-Cigarette so someone will go back to Analogs does work.

Your right. They will try to capture some of that $1 billion e-cig market.

I was also thinking they could put their own special ingredients in the ejuice to enhance the nic and they don't have to disclose it.

Btw I have two co-workers that used the e-cig. One of them tried the Blu flavors and it just made him go back to analogs. The other fella dipped and smoked but was given an eGo twist kit and he's smoke-free for almost 2 months. He was pessemistic it would even work but he found a flavor he liked and correct nic strength plus the ability to get his fix anywhere. I love hearing stories of people converting over....I hope my dad will be one of them.

 

[xxtigerxeyesxx]

i will never buy a cig produced by a tobacco company for that point you dont know what is in them. look at all the garbage !!! they put in analogs and the fda lets that crap fly. that is why when my nic supply runs out im done. ill never go back to smoking that garbage and feeling like crap again. hopefully We will still be able to get the juice from our vendors. but for now i have a nice stash in the freezer waiting to see what happens.

 

[SloHand]

I know this may seem somewhat trivial to the whole regulation debate but I haven't heard anyone comment on the potentially huge environmental concerns of a disposable system like the vuse.

Compact fluorescent light bulbs, greatest thing ever, NOT?

 

[Petrodus]

I suggest it will be a long time before we will see any concern
in the news about tossing small disposables in trash cans.
However, if they start showing up being tossed on the ground
in volume on beaches and in parks ... that will cause some public
concern.

 

[Elnroth]

Also with the disposables that I've seen, the juice runs out long before the battery does. I know people throw them in the trash. Something about throwing a li ion battery with a charge on it into the trash seems like a fire waiting to happen.

 

[zoiDman]

I know this may seem somewhat trivial to the whole regulation debate but I haven't heard anyone comment on the potentially huge environmental concerns of a disposable system like the vuse.

Compact fluorescent light bulbs, greatest thing ever, NOT?

I suggest it will be a long time before we will see any concern
in the news about tossing small disposables in trash cans.
However, if they start showing up being tossed on the ground
in volume on beaches and in parks ... that will cause some public
concern.

Also with the disposables that I've seen, the juice runs out long before the battery does. I know people throw them in the trash. Something about throwing a li ion battery with a charge on it into the trash seems like a fire waiting to happen.

This brings up an Interesting Slant to the Entire Disposable Issue.

I wonder how much it would Cost to Launch a Full Blow Environmental Lawsuit against Disposable e-Cigarettes?

The Good Thing is it Wouldn't be hard to get Environmental Groups to get behind it. Environment Groups that have Money, Lawyers and Members that is.