I have never been in a vape shop. I do all of my ordering online for myself, my daughter, and sometimes her boyfriend.
However, my daughter and her boyfriend stopped into a local vape shop on a whim a little over a year ago. The vape shop has a tasting bar, so they sampled some flavors, and my daughter really enjoyed the flavors from one vendor that the shop carries. They are usually out of our price range for regular vaping, but when we are feeling flush or want something special as a gift, she goes to the vape shop to get a couple of bottles. They have good customer service, too. When my daughter mentioned that they were getting me a CoolFire IV for Christmas, the staff showed her a coil building kit that they carry, and told her about the coil building classes that they offer. No pushing, no hard sell, just putting it out there.
Another vape shop that is near where my daughter works is fantastic. A couple of months ago, the coil she had in her Evod Glass blew when she was at work. She usually carries a couple of extra coils, some extra eliquid, and an extra charged battery with her, but this time she forgot to restock her extra coils. She drove to the vape shop on her lunch break, and the clerk on duty searched for a coil that would work for her for almost 20 minutes. Just as she was getting back in her car, the clerk came running out with a disposable top coil clearo that he gave to her, no charge, because he felt bad that they did not have what she needed in stock. No pushing her into buying what they did have in stock, no trying to get her to buy something she did not want or need. Just great customer service.