Well, that's a big part of the problem: positive studies (almost all of them, anyway) NEVER get to the "news". That's why ANTZ will tell uninformed people that "there are no studies". I've been reading positive studies since late 2008! Those were the studies that convinced me to make the switch in the beginning of 2009. Trouble is, I had to LOOK for them.
Remember that recent "10x carcinogenics in e-cigs" nonsense? The "news" had to twist an yet UNPUBLISHED study, presenting the ONLY odd result as the "conclusion" of a study that was not even CONCLUDED yet...! And not a word about 9 out of 10 devices that presented very favourable results, in THAT same study!
But it gets even worse: those 9 devices simply confirmed ANOTHER study, by that SAME investigator, that was made recently. Another 13 devices tested, with very positive results. 4 of them did not emit measurable concentrations, and the maximum value was about 1/6 of those found in tobacco smoke. An already PUBLISHED study, for people to read, made by the SAME investigator. Were was the news uproar stating that "vaping is at least 6 times SAFER than smoking"?? Did you see one?
Because of that nonsense, a recent convert I know returned to smoking, one week after making the switch. Out of "precaution", because of that piece of "news". He told me he would rather smoke, until he his certain than vaping is safer. He stated that to "be certain", he must hear it "in the news". The same "news" that will distort SCIENTIFIC facts. SCIENCE is the ONLY thing that would make anyone "certain" to some extent; not the "news"...!
Yep... unfortunately, ANTZ's are winning, because they have biased "journalism" on their side, and a full horde of mindless readers who lost all thinking abilities and because of that, will accept any BS they hear as "scientific fact". And when you present SCIENCE to those people to counter those "facts" they "heard of", they will simply tell you that "you're just making excuses to keep vaping". Yes. I actually heard that one too...!