Nail, meet hammer. They hit all the FDA bullet points when they designed the Vuse: it calls itself a tobacco product, only comes in tobacco flavors, only comes in one nicotine level (not listed on package), delivers the fabled "precise dose of nicotine," and the cartos are tamper-proof (more or less). They could probably get it approved as an NRT if they had to go that route.
No One said that RJR is Not Smart. At least, I have Never said that.
And Doesn't Plan Ahead.