I think the problem arises when you see the $300 TV at target and immediately buy it without comparing prices and features at other retailers. Two weeks later you see the same size TV for $200 at Walmart and now you are ticked at Target for "ripping you off" when you should be ticked at yourself for being impulsive and in such need of instant gratification that you purchased the first TV you saw.
Target didn't rip anyone off, you ripped yourself off...............(Not you specifically Lu)
No, Target still did the ripping off. By the very definition of the term, buyers don't rip them selves off, they get ripped off. Exploitation of ignorance is still ripping someone off. Duh.
I have been ripped off- I dont want to see others get ripped off- I am not going to defend sellers ripping people off, thats just silly....If I see someone about to pay 4 bucks for gas when I just saw it fdor 2 bucks down the street, Im considerate enough to say "Hey, dude, youre about to get ripped off, check out Kroger instead."