I'm of the opinion that many things in the US are better left in the grey area. The courts would of upheld their decision if the FDA tried to appeal the Sottera ruling. The FDA knew the deck was stacked against them so they took the side door to gain control through re-classification instead. Of course hindsight is always 20/20, but regardless. I agree with most of your points Section31, and overall I think some level of taxation is appropriate as well as oversight/guidelines with respect towards juice mixing and gear manufacturing. However I just don't trust big tobacco and feds to do the right thing when it comes down to it.
Nicotine is an addictive poison, so even e-cigs do cause some level of public harm, albeit pale in comparison to traditional cigarettes. When it comes to taxes I'm all for assigning tax based on public harm like the
chart DC2 posted in another thread. If that rationale holds taxes will be very agreeable, however I see a huge potential for the e-cig market to get bullied by big tobacco here. Hear me out.
Pipe tobacco, snuff and snus are niche tobacco markets. As of right now e-cig are a similar, if not smaller, niche market but that is only because a large portion of the population has only known e-cigs as those mall kiosk ripoffs and gas station cheapos. Most people still view the electronic cigarette market as a whole to be a ripoff scam at worst or a lame fad in the least. However as more and more people are exposed to the quality PVs/juice e-cigs will become more than a niche market. I think we all agree this method of "smoking" has a very real potential to out preform traditional cigarettes and other tobacco products in the market. This will negatively impact the amount of money being made by big tobacco since their product is only being used to extract flavors and nicotine. Thus I feel they will play a very active role in lobbying for high prices/taxes and strict regulation on ejuice.
I also feel it's a fair assumption to say that we as a community do not have the resources to compete with the level of lobbying and back room deals big tobacco is capable of. If big tobacco gets their way in the end I'm almost positive vaping will be significantly more expensive than smoking analogs. Oh, you want to be healthier? Well then you're gonna pay out the nose for it.
Similarly I can definitely see big tobacco lobbying for strict regulations on the ejuice mixing facilities to effectively knock out the small time juice makers we have seen flourish under the current scene. The FDA will basically set up guidelines that state ejuices can only be produced in facilities that meet certain criteria. How high these quality assurance criteria are set will directly determine who can and can't make juice through the resources required to purchase and operate a facility that meets guidelines. This could very well lead to big tobacco taking the sole reins of the ejuice market. Like StormFinch, I don't trust big tobacco to not put additional additives into the juices exactly like they have with traditional cigarettes. Not to mention, that when anything is mass produced corners are cut to boost profits, that is just how corporate business is run. That fact doesn't bode well with me when it comes to ejuice I'm inhaling, especially with big tobacco's track record. I can honestly say I'm more comfortable trusting small time mixers than mass production and big tobacco.
Targeting internet sales will be another effective method of shutting down the mom and pop mixers. Although the PACT act only applies to cigarettes right now (thanks for clearing that up yvilla) I guarantee they will be attempting to amend that law to include ejuice soon enough. Like I said before, e-cigs will quickly grow out of the niche market and become a threat in the larger tobacco market at this rate. Ordering online, even with a federal tobacco tax would still skip out on the consumer's state tax and county tax if applicable. They're not going to let those taxes slide, and I forsee a huge mess in trying to add the applicable state/county taxes of the consumer to the internet order. In other words, it would just be easier for the government to ban internet sales and force e-cig smokers into brick and mortar stores where all of the required taxes could be directly applied to the purchase.
I'm sorry for the essay, but I feel I need to explain why I'm not breaking out the champaign at this press release.
Too long, didn't read version: I agree nothing is going to change right away and above all the good news is that e-cigs are here to stay, but I still stand by the idea that this announcement has the very real potential to become a wolf in sheep's clothing. I'll admit I'm more of a pessimistic person but the writing is on the wall. If they go unchecked, the impending regulations will likely grant big tobacco control of the ejuice market, vaping will become significantly more expensive than smoking, and "mom and pop" mixers as well as internet orders will become a thing of the past. Our only hope to preserve the scene is to become active and vocal in your support of vaping as an alternative to smoking
right now. Convert your friends and acquaintances who are smokers to e-cigs, because we will need as many voices as possible to get a fair shake when the regulations are actually drafted. Until then, keep on vaping and don't lose hope.