I will say this, as one who loves to flavor explore with vaping, I had some Worcestershire vape that I'm thinking every vaper would find nasty. I found it unvapeable. I've only had maybe 3 out of 150 flavors that were unvapeable. I would much rather smoke a cigarette than vape that flavor.
I convey that mostly in a LOL way, but also to say that vaping just wins hands down in flavor cause there are many more great flavors that are open to vaping than are possible with smoking. I guess theoretically, they could be equal, but legally, they are not. If one had choice between okay tasting smoke or strawberry graham cracker vape, I'd think that would be as easy of a decision as whether to have a sip of whiskey or cream soda. Ha!
I think for many who claim hate of taste in smoking (as in always hated it), I'd think this is the obvious implication. But this doesn't explain why people would be brand loyal. Why not flavor explore with smokes?
As one who never gets a craving for a smoke, but still smokes, it is the flavor that I still enjoy. Yes, compared to a vape it tastes bad. But it's also a flavor that cannot be matched with any vape I've tried. Some vapes can come close (as say in the same ballpark, but not on the same side of the field).
And yet, compare tequila to either average soda or great tasting soda, or juice, or milkshake. That's getting closer to point that comes up often on the forum and is point of this thread. I'm yet to have a soda (or other beverage) that matches the taste of an alcoholic beverage. If you hate on alcohol, then that's a great thing (that it doesn't match that flavor). But if you like alcohol, then it seems like unfair comparison to say alcohol doesn't taste as great as cola, therefore alcohol tastes downright nasty.
Me, I like Twisted Tea for an alcoholic beverage. I like that taste quite much. But compared to a great tasting sweet iced tea, I'll always prefer the latter. Yet, the original point was a more fair comparison: take an alcoholic beverage where the flavoring is minimal and compare that to something that is really sweet or provides lots of flavor, and then ask people (or yourself) which one tastes better to you? Then after that exercise is done, do we then go onto claim that alcohol tastes inherently bad because when compared to other beverages, most people (including yourself) prefer the taste of something else?