“The average tobacco cigarette contains about 12mg of nicotine with amounts typically ranging between 8-20mg; however, more important than the overall nicotine content is the amount of nicotine your body absorbs via smoking, which is about 1-2mg per cigarette.”
And that's how they get you to smoke two packs a day. It's a marketing tactic to boost sales. I'll stay with my ecig any day. Haven't had a real cigarette since my first year of vaping. I tapered down and finally didn't buy another pack. I was amazed! I could have quit much sooner and didn't know it. vaping works.