I get where you were going with this. Mass-market and mainstream is far more profitable and interesting than the
vaping sub-culture, witness the success of Blu who are crying about all the hardcore vapors hating on their product, all the way to the bank with their big cashout and sale to Newport...
I get it. Vaping is cool, it's sexy, hot girls in clubs in NYC will fall all over you if you're holding a ProVari, buy a ProVari and be hip!
Except ... if that vid was a demo made by some shareholder's kid or relative, then it's pretty good, and they're eventually gonna get there. But, if you guys actually paid an agency to produce that ... I'd sue them, or never use them again.
I have ... absolutely no idea what your product is. Yes, I see the ProVape logo, but no, you are nowhere near as iconic as Apple, and can't quite pull that one off. Also, when companies selling tech or new mobile phones do these montages, they all kinda make some sort of sense. Yours doesn't.
It's just ... incredibly awful. It looks like someone took a bunch of outtakes from random NY and club stock video scenes, stole a lamer version of the helicopter shot from Dr. Dre's Kush video, and super-imposed a ProVari still into it. Great artists steal, poor artists make incredibly awful, half-baked copies and homages.
Sorry, just saying. It doesn't make me like my ProVari any less.
The ProVari is high-tech, vaping is hip and sexy, smoking is so yesterday, blah blah blah, all good selling points. You hit ... none of them with that vid. The first one was better, but still ... meh.
p.s., please hurry up with the thumbnail size retina display, and iPhone app already. That one will sell a lotta units.