First of all, let me say that I do not own a Blu, never have owned a Blu, and decided very early on that the puny batteries of e cigs that mimicked an analog in size were just not for me. After my initial purchase of 510's two and three piece, I started looking for big battery mods.
Also, I could care less whether you vape a Blu or smoke a ships rope big enough to hold a super tanker.
The anti-Blu bashers have stumbled on a clever ploy to justify their purchase decision: let's make fun of those who bash our purchase decision. It makes no difference if they are perhaps correct in denigrating our choice because it is a piece of garbage, has a poor track record with many users, and is overpriced. I am not saying the Blu is or is not a bad PV. I have never used one so I can render no factual opinion.
However, the Blu advocates have such fragile and delicate little egos that they need to lash out at those who would dare criticize their choice.
They could try the factual approach, but history might be against them. They could try invective, but that can get nasty. So the Blu's will show their intellectual superiority by using sarcasm.
But what if the Blu Bashers are right and the Blu Advocates wrong? Pity the poor Blu's: another wrong choice in life to add to the long chain of bad decisions and the hope of saving another 10 years of costly psychoanalysis dashed on the brutal rocks of cruel fact!