My view is that the stigma and association to cigarettes is justified. It seems that most users of e-cigs are former smokers. That's a pretty strong association. As for the stigma, I don't see vaping as any more virtuous than smoking. It's an other habit, vice, or whatever you'd like to call it.
The big advantage of the term electronic cigarette (or e-ecig) is that most people have at least heard of it and know that it is different. As for the people who are against legal drugs (alcohol, nicotine, and others) they will always be against them. It doesn't matter what you call the delivery system.
I still use the term e-cig and don't plan on changing unless there is a reason I find compelling.
The big advantage of the term electronic cigarette (or e-ecig) is that most people have at least heard of it and know that it is different. As for the people who are against legal drugs (alcohol, nicotine, and others) they will always be against them. It doesn't matter what you call the delivery system.
I still use the term e-cig and don't plan on changing unless there is a reason I find compelling.