R.J. Reynolds Sues eCigarette Web Sites
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I've been wondering for a while how these liquid sellers think they can get away with trademark infringement. It was a foregone conclusion that if you sell a liquid called 'Camel' with a graphic of a pack of Camel next to it you are treading on dangerous ground. I mean, it's not really as if Camel flavour liquid even tastes like a Camel cigarette is it? It's merely the power of auto suggestion that you think there is a resemblance in taste. If it did, chances are you wouldn't want it lol
I don't have any opinion on it. You steal a trademark, you can expect to get stung by the owners. End of story.
I don't have any opinion on it. You steal a trademark, you can expect to get stung by the owners. End of story.
With all the likes I got on that comment, I could see vendors out there working on developing a,,,, aw,,, never mind.
I wonder if they can go after the guys who deliberately misspell their liquids like "Marbro"?
I think a red 'marble' would be close enough.
It appears to me that China has taken notice; My 555 is now 3&5.
It appears to me that China has taken notice; My 555 is now 3&5.
If I was selling my own e-liquid, I would not use a name that kills so many people!
I agree. Hay Barn, Oak Forest, Floral Bouquet, etc. They almost sound idyllic, and describe the flavour to a tee, more so than Winston and Marlboro.
If it really tastes like a Coyboy Killer, a good name would be...umm...poop?
I think "manure" would be more fitting, what with the cowboy theme and all.
I'm ready to sue E-cig companies for FALSE ADVERTISING!! lol Calling stuff Camel and Marlboro and tastes NOTHING like them.
- Apr 2, 2009
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I received the following summary about E-CigaretteDirect's press release in response to Philip Morris' lawsuit, but I don't have the full text or website of the press release, or the comic video.
"E-cigarette distributor E-CigaretteDirect, LLC has released a comic video on the use of the letter "M" after Philip Morris USA filed a trademark infringement lawsuit in the North Carolina Middle District Court against the company, claiming that the word "M'boro" used in the description of E-CigaretteDirect's "M'boro like flavored e-liquid" is "confusingly similar" to PM USA's Marlboro and the font used for the letter M in M'boro is also "confusingly similar" to the font PM USA uses on its Marlboro cigarette packaging." (Online PR News 07/26)
"E-cigarette distributor E-CigaretteDirect, LLC has released a comic video on the use of the letter "M" after Philip Morris USA filed a trademark infringement lawsuit in the North Carolina Middle District Court against the company, claiming that the word "M'boro" used in the description of E-CigaretteDirect's "M'boro like flavored e-liquid" is "confusingly similar" to PM USA's Marlboro and the font used for the letter M in M'boro is also "confusingly similar" to the font PM USA uses on its Marlboro cigarette packaging." (Online PR News 07/26)
The article says: "PM USA would like E-CigaretteDirect.com and VeppoCig.com to stop using the letter "M" in that particular font, claiming that it is 'confusingly similar to the font PM USA uses on its MARLBORO cigarette packaging."
It is ALL about using the letter "M".
Well if RJR or PM gets the patents to e-cigs, all they do then is file with the ITC for patent infringment and have all e-cig hardware blocked from entering the US.
They can't. For good or for worse, the patent already exists and is Chinese.
same as with the term "droid" That belongs to Lucas Films and, every time it's used, the company using it has to pay. If I wanted to sell flowers and used the American Beauty past rose, I'd need to pay them for the right to do so.
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