I will intentionally put myself in situations where people are likely to ask about my PV (groups of smokers standing outside, etc...) and at those times I generally pull out some flashy APV (SVD, MVP v2, maybe an eVic) intentionally driving curiosity...
I never initiate the conversation. I wait for one of the smokers to ask... and in a group setting one of them always does...
I ease into the conversation about vaping, letting them drive how much or how little information they want.
However, as the group looks like it's starting to break up, I always whip out a small stealthy device and do a quick lesson on stealth vaping and how that alone could keep them from being banished to the texas heat every time they needed a smoke, even if that's all they used it for... I invite anyone who's interested to email or call me and hand out cards to those who are interested...
But it's the stealth vaping demo that almost always grabs the most attention!
I've, at least partially, converted a lot of smokers... And from my personal experience, I know that in many instances just getting them to start by stealth vaping in the bathroom or at their desk is enough... Then the magic of the atty and the juice takes over and in time will do the rest
Apparently Necessary Disclaimer: The item(s), and/or vendor(s) mentioned above, were purchased/patronized for my personal use, and in no way sold by or affiliated with my business interests...