Horizon Media Wins Njoy E-cigarette Account

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Petrodus

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Horizon Media Wins Njoy E-cigarette Account

Electronic cigarettes do not have the same government imposed
ad restrictions (such as the nearly 40-year ban on TV ads) because
they are not tobacco products although they do contain nicotine.

EDIT:
I'm sure our wonderful FDA has plans
to close this little loop hole.
 
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rothenbj

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Vapers are building up a head of steam!!!! Now maybe more media outlets will see the potential of advertising dollars and turn to more positive articles of E Cigs. AH, just a thought.

I wouldn't count on it without some fight back from the industry. The FDA most likely will want to "protect us" from media exposure. Remember the children <sarcasm alert>/.
 

Lilkurty

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You have a big job ahead of you in de-bunking the propaganda created by the FDA. People in general have a warped view of e cigs as a result of that. From the belief that batteries can explode to not wanting to be exposed to the Vapor.... "As with any alternative to smoking that exists outside dominant institutions and does not focus on purifying everyone completely, e-cigarettes face a great challenge. All the powerful institutions involved with tobacco policy (government agencies, major NGOs, competing companies) seem to oppose their existence, caring little about their public health benefits. These products seem to bother anti-tobacco extremists, who have been quite successful in their tactics of demonizing and misleading people about nicotine, even more than low-risk inter-oral products. Presumably they fear that clean modern products that prompts learning and a devoted following is a threat to their propaganda. It tends to make nicotine consumption seem less like the “moral” or “values” issue they wish to make it, and it becomes a rational consumption decision by adults. However, unlike with smokeless tobacco in most places, it is conceivable that educated nicotine users who want to engage in THR might be physically prevented from getting this low risk alternative." Carl V. Phillips & Paul L. Bergen"
 
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