Maybe because they heard that nicotine poisoning was rocketing?
You're missing the point completely.
Start another
thread to a story called "Nicotine poisoning doubles", along with unbroken links.
And another for "Nicotine poisoning on the increase".
And sooner or later there isn't really anything you can type into Google along with 'nicotine' without getting bombarded with information about how much e-cigarettes are going to kill you in the face.