They already have the new cotton - Fiber Freaks and Cotton Bacon. This stuff works great - but is pricey. I haven't used it enough to determine if it is that much better than KGD....You & me both. I couldn't then, & still can't tell a difference. Honestly, I think many people convinced themselves they could because it was the next new hotness.
If another new cotton hit the market this sec they'd swear it was better than the previous & folks would crash the internet to buy it.
Nope nope nope ... won't get me with that nonsense again!
Note 5!!!