This is an awesome thread ~ I love reading about these 'aha' moments!
I discovered ecigs by accident in late December when I stumbled upon a craigslist posting in the electronics buy/sell tab ~ I was looking for camera accessories for my new dsl. I'd never heard of ecigs before and was intrigued enough to stay up half the night doing google searches and watching youtube videos about them. Over the next couple of days, I would casually bring the topic up with family and friends during conversation to find out if anyone else had heard of them...not one had! I really wanted to try them but was having difficulty finding somewhere that I could get them without worrying about customs seizing a mail-order (I'm in Canada).
A week passed and one of the friends I had mentioned them to sent me an email explaining how after our conversation, she had started looking into them and was fortunate enough to find a local retailer not too far from where she lives (in the US) that had them...she bought herself a starter-kit and kicked analogs within 3 days.
Meanwhile, I had been making calls to local smoke shops to find out if anyone carried them (I really didn't want to wait for a mail order) -- no luck...only one retailer had even heard about them but as a non-smoker, wasn't really motivated to look into carrying them

.
I finally spoke to an online dealer who had had success shipping (nicotine) orders to Canada so I took the plunge and ordered my starter kit. It seemed to take forever to arrive but once it did, I charged it up and tried it out. While I wasn't impressed by the flavour of the prefilled 'tobacco' cartomizers, I was blown away by the fact that I felt as though I was 'smoking'! I was soon trying out the other flavours and, as others have mentioned, found that the cherry was totally satisfying. I received my kit on a Wednesday afternoon and on Friday evening, smoked the last anolog of the pack I'd had since Wednesday. I haven't bought, nor smoked, analogs since. Not bad for a 30year, pad analog habit!