Blu has gone too far.

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Tanti

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Except that theory would be completely ignoring the fact that tobacco companies had already been developing and increasing marketing budgets for innovative smoke-free tobacco products (to counter the vilification of smoking and smokers and accommodate their customers) long before e-cigarettes hit the market. E-cigarettes are just one more product - one that is being accepted by smokers in far greater numbers than smoke-free snus, strips, sticks and lozenges - that they can offer their customers as a a low-risk alternative. It's a dream product for them that could replace the lost revenue from people quitting cigarettes in a way their other smoke-free products never could. The fact that e-cigarettes are tobacco leaf-free and don't have the same stigma as tobacco products is a definite bonus, because those millions of smokers who still believe smoke-free tobacco is as bad as smoking are probably more inclined to trust something that is "clean nicotine" and doesn't contain tobacco leaves.

It would be also a win if the drug companies were to jump on board also.
 

kmk

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Blu is owned by lorillard, the tobacco company that makes Newport. They have lots of money and have successfully taken on the FDA numerous times. IF there was a chance that vaping was to be banned then I don't think they would have recently bought blu and begun a massive ad campaign. Will they push for regulations and stifle competition, quite possibly, but I do have faith that vaping will continue to be around now that big tobacco has some vested interest. I bet big tobacco has also done lots of research on vapor and its contents as well, for better or for worse but this could all help us all
You can bet your last dollar that BT has done a lot of research on vaping. Those companies have recruited chemists, doctors and researchers (along with lawyers), and have spent a ton of money over the last 50 years studying all kinds of chemicals and their effects. BT would not have made a move toward vaping unless they had a well thought out plan to capture their share of the market, and a way to get by the FDA and any other govt agency in the USA. BT KNOWS there is a huge profit potential here. So we all need to buckle up and get ready for the SIN TAX compromise they already (probably) have drafted with the govt.
 

kewlceo

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So we all need to buckle up and get ready for the SIN TAX compromise they already (probably) have drafted with the govt.

I agree with you, and want to add that no matter how "sexy" BT makes their brands, I will stick to the mom & pop businesses that have served me so well over the past four years.
 

Butters78

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kristin

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There was a study done a few years ago that concluded that smokers are more social, higher risk-takers and have a more youthful attitude than non-smokers. It stands to reason that commercials that are designed to appeal to smokers would appear to non-smokers as something that would appeal to young adults, which in turn may appeal to teens. ;)

Seriously, we all keep telling the ANTZ that e-cigarettes are NOT a drug treatment but an alternative to cigarettes. Cigarettes are a recreational product that (addiction aside) are purely for enjoyment - the same as alcohol, coffee, ice cream, chips, etc. Why on heaven's earth would any of those products make ads that portray their products as UN-cool? They don't. So, why would e-cigarettes, which are just another recreational product (albeit safer than some other recreational products), not want to portray themselves as pleasurable, enjoyable, fun and cool to responsible, consenting adults? With alcohol commercials, car commercials, casino & Vegas commercials - anything that is fun and cool for adults - the assumption is that the commercial is directed at ADULTS. An irrational hatred and mistrust of tobacco companies is what turns any attempt at making the products look enjoyable for adult smokers/tobacco users/nicotine users into "targeting children." It's ridiculous. :-x
 
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