A majority of people have all the equipment they need, and then some. The dooming panic. No spare money left. So they are turning to cheap thrills.
i was backwards,, i bought a bunch of flavors trying to find the perfect recipe to stay off of cigs. i remember a point of watching everyone buy anything that hit the market and i was thinking 'wow,, they sure like this or that'.... only to find they hated this or that a few weeks later. so i slowly made a check list of what details i wanted in my gear before i went shopping.. i watched a lot of youtube for sure. (ever notice the big names like everything lol... notice they also got nearly everything sent to them for free..........) in the end,, it was posters on boards like this giving their 2cents that saved me quite a bit of time and money on gear.
as for recipes,, boy that was not a fun journey.. some flavors dont match their titles or worse dont match the descriptions given by others. discovering you dont really care for certain profiles etc.
best advice i have on the flavors issue to noobies: find a simple 3-5 flavor recipe,, buy those flavors (in smallest bottles).. make the recipe,,,, decide if you would pay for that ejuice,, is there something you like/hate about the recipe?.....hopefully you like it.. now remembering all of the flavors,, go find another recipe that uses at least 1 of your flavors and buy & mix it up.. using this method will save you money an efforts.
sure as time goes on,,,your taste buds will change,, but at least while that is happening you wont be stuck with as many flavors that dont work for you.
ps,, dont be brand loyal... buy a few dif brands to find flavors you like.