Fernand, I don't know how I missed your post on possible outcomes to the "what next" scenario.
In short, I believe "the industry" needs to start
acting as an industry rather than a few cowboys with a good source for bottles and flavorings. The only thing I can see happening that will help to make juice as safe as possible will be the formation of a US trade association, such as
ECITA abroad.
While I see vendors treating concerned consumers as the enemy, they need to realize that the "enemy" to their business is not the consumer, but the FDA, the court of public opinion, the tobacco industry, and big pharma. (With enemies like that, it seems odd to alienate, or let's be blunt, risk harm to your friends.)
The creation of a strong trade association would not only allow safety information to be studied and shared, but allow growth for the industry as a whole as they come together on certain issues to help create a better - not just safer - product. Not to mention networking, product expos, co-op large scale advertising, and most important, a voice. Make that a Voice.
It seems like such a no-brainer. But, lets go back to those cowboys mentioned above. They seem to care about one thing and one thing only - putting their juice/mods/equipment at the frontline of sales. And that's great - entrepreneurship at its finest. But at what cost?
I mean, I haven't even scratched the surface of how wrong this industry is right now. Weights and measures - these sellers are selling by volume. Want to take a guess if they've been inspected by their Dept. of Agriculture (my state's weights and measures regulatory board) to ensure volume standards are being met? (Not judging by recent shorted-juice threads.) What about overall cleanliness of mixing areas? My state requires a separate kitchen if I were to market and sell my completely fabulous apple pie - not much different than making an e-juice. But who do we think is regulating this? No one, period, because sellers are doing their level best to remain under the radar. There was a post not long ago asking vendors to show their mixing areas. What do you think happened to that thread? Yeah, if you guessed "it got buried in fangirl/boy stuff" you'd be right.
Read this
Wall Street Journal article on e-cigarettes and pay close attention to the gross sales numbers being admitted to. Hell, take a look at this quote from that article: "If the government tries to suppress this, it will go underground," says David Dettloff, 48, owner of FreedomSmokeUSA, a Tucson, Ariz., seller of e-cigarette juices. "Ninety percent of everyone who vapes is so glad to be off cigarettes that they would buy it in the drug market."
Read what you will into that, but I've drawn my own conclusions about the intent and thought-process behind that quote.
So, why do I think I'm doing anyone any good by continuing the diacetyl / acetyl propionyl discussions going? Because not only is it a risk I personally am not willing to take, it points to the larger problems "the industry" faces if it continues to stick its head in the sand and pretend all of these issues will go away. I once owned a business that was grossing over $250K a year - small potatoes compared to the numbers from the WSJ article - and let me assure you that Biggie Smalls was right - Mo' money, Mo' problems. The lens doesn't pull back once you begin making serious money, it zooms in for better focus. (Let me also tell you, full-scale IRS Audits are scary, even when you know your accounting was solid.)
All of these discussions, imo, serve one ultimate purpose - to jar these individual vendors into becoming something trustworthy. Something that can withstand public scrutiny. Something that can ultimately succeed in the long-term, not just pad their pockets right now.