Mr. Zeller should answer to the Deputy Commissioner for The Office of Medical Products and Tobacco. But I think that seat is still Vacant? So I believe he answers directly to Califf.
And Califf answers ultimately to the HHS Secretary, Burwell.
So shouldn't we Also be Blasting our friends Califf and Burwell?
Yes we should(to RED)
However, as in the Military - one placed in power is left alone so long as one follows intended guidelines for operation and in this instance - CTP is a Free Range division of the FDA. So long as they stay on LEGAL land they are Free to Roam as they Please - to the pleasure of the Goals of the current Administration.
The CTA has proven to be a Weak enactment to the Reduction of Health Risk.......with highest achievement in Reducing Tobacco use being increasing TAX.
Regulation to Reduce Teen/Child Smoking - The #1 form of Tobacco Health Risk by Magnitudes - has, IMO, been a total Disaster and a waste of Millions in Advertisement.
$48 Million in 1 quarter 2012, estimating $480 cost per Quitter.
[QUOTE
A previous study of the effort determined that more than 100,000 people gave up smoking for six months or more, considered permanent abstinence for the purposes of the research. Another 100,000 quit for shorter periods of time and 1.6 million tried to quit after seeing the ads./QUOTE]
Although often longer term Quitters return to smoking and that $480 does not account for Short term Failed quits.
That Actual Campaign was also a Target toward Long Term Smokers, not Teens/Children - <
Their Prime objective.
Government anti-smoking campaign cost just $480 per quitter, study finds
So, Everyone is Making money,
People are being made to suffer(us) to the satisfaction of others - while the GOAL,
Reducing Health Risk, continues to be placed on Simmer.