@VapourFlavour ,
@raqball , and
@Letitia all have good points and you are all correct … It's easy for people in the know (like us), to casually claim that "it is our responsibility" to know everything about safety b4 beginning to vape but that is not even realistic, nor does it happen very often in the real world...
Lots of first time users are going to buy something that helps them get off the smokes.... They don't have the foggiest clue about what they are buying. They are not considering (due to a lack of knowledge) that what they are purchasing might potentially blow their face off. Most newbies are going to rely upon the advice of vape shops and people who vape.
Most folks I have ever seen do not go read up on vaping and learn all the ins and outs before they attempt vaping... Some may read about a reduction in health Hazards and such, but I don't know of too many people who dive into Ohms Law for working with coils, battery usage and safety, or how to mix ejuice. These are the types of things that are unknown to most beginners.
As for the more seasoned vaper, then one could argue that they should know about battery safety or that they should belong to a forum such as this one where all of the information is available at their finger-tips... Again, not very realistic as not all vapers join a forum such as this one.
If I go into a store to buy food or drink, I am not generally expecting the items I buy to harm or kill me. It's the same scenario when it comes to vaping.... Most folks aren't even thinking about a potential hazard. They just assume that the device will vape and function properly.
While I "wished" more people would know more about battery safety, sadly that is not the case, especially for new vapers.