I think that in order to protect newer members of the vaping community, ECF should require that the retail price of the item be posted in every classified ad over a certain amount, say $50.
If the seller overstates the retail price, no classified sales for 90 days. Second time, no more classifieds.
If someone wants to pay a big premium for something they really want, at least they'll know that's what they're doing.
I do understand and appreciate this thought, but I have a lot of "Pandora's Box" type of concerns. Price variances, for one. Who would determine WHICH price should be listed. If left to the Seller, it would be useless. If ECF accepted the task, it would (a) require resources, and (b) potentially get them smack in the middle of disputes related to the price listed, which is of little value to anyone.
Again, I appreciate the thought but I'd be fine just leaving the "Google" capabilities to myself. If someone buys something without researching all facets of their purchase, then who am I to tell them that they can't?
Spend and let spend, for lack of a better term.