For me it's my military service. I just finished a 6 year enlistment with the National Guard and am planning on reenlisting in the Reserves, however, due to the fact that I've been smoking a pack a day or more since I was about 16 (I'm now 30) I can't keep up with the physical demands. I HAVE to stop smoking, I tried a crappy disposable e-cig yesterday, for the entire day I didn't smoke a single analog. Before the day was even over I googled e-cigs and found ECF. After spending the rest of last night and part of this morning forum trolling and doing research I ordered the Joye EGO mega and enough DIY stuff to make my own juice in a few different flavors. I'm really excited and eagerly awaiting the arrival of my vaping supplies because I must say, even after only a day with the crappy disposable, going back to analogs the next day when the disposable died sucked because they tasted like crap.