Now it should be about the reasonable interpretation of the legislation they were given. And the legislation does recognize a benefit from a MRTP that decrease cigarette use and improves public health. Whether they can be compelled to reconsider the current interpretation remains to be seen. It's a mater of how motivated the head of the tobacco Institute and the Commissioner of the FDA are to doing what's appropriate to the mission given by the TCA, decreasing harm from tobacco.
Yeah... Seems like we need some New Thinking at the FDA when it comes to MRTP's. Because based on some of the Studies coming out of the UK, it would seem that most e-Cigarettes would be a Slam Dunk for a MRTP Market Order.
BTW - Here is a Interesting Table.
Modified Risk Tobacco Products